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English - Fluent Hindi - Fluent

About Me

I am a performance marketer with 5 years of experience across paid media, lead generation, SEO, and growth marketing.

I have progressed from intern to marketing lead by taking ownership of campaigns end to end, including creative ideation, launch, optimization, reporting, and post-lead analysis after sales handoff.

My core strength is high-volume, low-cost lead generation on Meta and Google. I have generated 3,000+ travel inquiries across multiple international markets at roughly $1.50–1.90 per lead.

I also work on SEO growth, where I have helped client sites reach #1 rankings on competitive commercial keywords and built organic traffic from near zero into compounding growth.

I am comfortable working across paid social, search, display, tracking, analytics, CRM setup, and funnel attribution, and I enjoy connecting marketing performance to real business outcomes.

I have experience leading teams, improving enrollment performance, and building systems such as Zoho CRM from scratch to align marketing and sales pipelines.

I am open to remote opportunities where I can contribute to growth-focused marketing, performance strategy, and measurable acquisition results.

Notice Period: Immediately

Skills

Lead GenerationTeam LeadershipA B TestingEmail MarketingShopifyContent StrategyGoogle AdsWordPressPerformance MarketingGrowth Marketingperformance reportingKeyword ResearchPaid MediaGoogle Tag ManagerMeta AdsTechnical SEOSMS MarketingGA4Display AdvertisingOn Page SEOSearch MarketingConversion TrackingRetargetingCreative Testing

Tech Stack & Tools

Development

Experience

Growth, Performance & CRM Lead @ Zeta Tours & Travels (Gomayu / Uncover Nepal)
Jan 2025 - Feb 2026

Owned end-to-end paid acquisition across Meta and Google for two travel brands. Generated 3,000+ qualified travel inquiries across multiple markets at roughly $1.50–1.90 per lead. Built multi-market lead-gen funnels and implemented Zoho CRM from scratch with campaign, source, and destination attribution.

Marketing Strategist — Performance, SEO & Education Ops @ Digital Gurkha
Apr 2021 - Dec 2024

Started as an intern and progressed through performance, agency, and education leadership roles. Managed Meta and Google campaigns, delivered 11.4M+ cumulative impressions on the core account, and scaled a testimonial-video campaign to 4.5M impressions. Led the education department and delivered 2,000+ hours of marketing training.

Education

Tribhuvan University
2020 - 2024

Bachelor of Business Studies (BBS), Business Studies

Completed undergraduate studies in business.

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