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Spanish - Native or Bilingual

About Me

I am a professional and technologist in Marketing with more than 5 years of experience in customer service, customer experience management, and Front and Back Office operations across financial, commercial, and digital environments.

I specialize in handling complex Peticiones, Quejas, Reclamos y Solicitudes (PQRSF), with a strong focus on timely resolution, service quality, and compliance with internal policies and Colombian regulations.

I have worked extensively in banking and financial services, supporting customer retention, debt collection, administrative and legal portfolio recovery, and multichannel service operations.

I am experienced in monitoring quality indicators such as CSAT, NPS, KPIs, and SLAs, and I am comfortable working with CRM platforms and operational control processes.

I also have experience in content moderation, risk analysis, and trust-and-safety style review, always ensuring strict adherence to policy and data protection standards.

My background combines empathy, negotiation, analytical thinking, and operational discipline, and I am focused on turning complex customer needs into efficient and high-quality solutions.

Skills

Customer ServiceCommunicationCRMNegotiationDigital MarketingCustomer ExperienceMarketingQuality AssuranceConflict ResolutionData ProtectionRisk AnalysisRetentionLegal ComplianceSLA ManagementContent ModerationNPSCXDebt CollectionCSATMultichannel Support

Experience

Asistente PQRSF (CX) y Back Office @ La Ascensión
Jun 2026 - Aug 2026

Responsible for the integral management, traceability, and resolution of user requests across Front and Back Office channels, ensuring compliance with service levels and current regulations.

I handled complex digital and back-office cases, documenting each interaction and maintaining operational control through CRM tools.

I also monitored customer satisfaction indicators and response-time targets, while validating technical and legal documentation to support retention and reduce operational risk.

Gestor sols financieras y jurídicas @ Promociones Beta - Filial Davivienda
Dec 2024 - Feb 2026

Responsible for Front and Back Office operations related to complex PQRSF handling, collections, and portfolio normalization in administrative and judicial stages.

I led multichannel case analysis and resolution through chat and email, ensuring timely responses aligned with customer experience strategy.

I also executed negotiation and recovery actions, coordinated with legal teams, and applied financial and consumer-protection regulations to reduce risk and support effective payment agreements.

Representante SAC VIP @ Banco comercio exterior de Col (Bancóldex)
May 2023 - Oct 2024

Responsible for specialized customer service, multichannel operational support, and quality assurance for high-priority business clients.

I managed VIP and microenterprise customer requests through calls, chat, social media, virtual platforms, and inclusive service channels.

I also provided technical guidance on business credit lines, designed service scripts and response protocols, and supported front-office operations in partnership with the Cámara de Comercio de Bogotá.

Agente servicio al cliente @ Unicef Colombia
Jan 2023 - Apr 2023

Responsible for strategic communication, direct user support, and loyalty and acquisition campaigns supporting programs focused on child and adolescent protection.

I provided sensitive customer service to users and donors, maintaining ethical handling of information and alignment with institutional communication standards.

I also met daily productivity goals and operational KPIs while supporting retention and engagement initiatives.

Asesor Cobranza Telefónico BTA @ Scotiabank Colpatria
Dec 2021 - Dec 2022

Responsible for customer support, strategic negotiation, and normalization of financial obligations for portfolio recovery, with back-office support and banking quality standards.

I executed collection, conciliation, and payment agreement strategies, while validating documentation and tracking cases in CRM systems.

I consistently exceeded recovery and quality targets, applying financial consumer protection policies and regulatory requirements.

Education

Politécnico Grancolombiano
2014 - 2014

Professional, Marketing and Advertising

Professional degree in Marketing and Advertising.

Politécnico Grancolombiano
2013 - 2013

Technologist, Marketing and Advertising

Technologist degree in Marketing and Advertising.

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