About Me
I am a digital marketing executive and SEO architect with more than 10 years of progressive leadership experience at the intersection of technology, strategy, and brand growth.
I currently lead digital governance, organic positioning, marketing automation, CRM infrastructure, and ecosystem expansion across a multi-vertical holding company as Director Adjunto at Digital Center Agent (DCA).
I have built and scaled digital systems that connect SEO, paid media, automation, and high-ticket sales architecture, with a strong focus on measurable growth and operational efficiency.
I also architected Starlight Inc., an entertainment and luxury services platform that serves as DCA's flagship operational project, where I oversee organic growth and digital strategy.
My work includes implementing GoHighLevel as a central CRM and automation engine, integrating AI-driven workflows, and managing Meta and Google Ads campaigns aligned with business objectives.
I am bilingual in Spanish and English, and I bring experience in entrepreneurship education, team leadership, and digital transformation across both private and public-sector environments.
Skills
CRMBusiness DevelopmentTeam LeadershipAIDigital MarketingSEOMarketing StrategyMarketing AutomationDigital TransformationGoogle AdsPaid MediaBrand StrategyMeta AdsPrompt EngineeringP&L managementCurriculum Design
Experience
I lead digital governance, organic growth strategy, and brand expansion across a multi-vertical holding company ecosystem.
I direct marketing automation infrastructure using GoHighLevel as the central CRM, pipeline, and funnel engine. I also architect and manage paid media campaigns across Meta and Google, targeting high-value B2B and B2C segments.
In addition, I oversee the integration of AI tools and automated workflows to optimize content production, reporting, and campaign execution at scale.
I served as municipal methodologist for informatics and digital education, overseeing curriculum design across public institutions.
I standardized informatics teaching methodologies for the La Habana Vieja district and aligned programs with national educational frameworks.
I also led digital transformation initiatives and professional development workshops for educators across the district.
Education
No education data available.
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