I’m a Brand Strategist, Marketing Consultant, and Creative Services Specialist with 9+ years of freelance experience helping businesses build brands that people remember.
I’ve worked across FMCG, technology, health and wellness, hospitality, recruitment, lifestyle, and creative services, partnering with startups, SMEs, and established businesses to develop brand strategies, marketing campaigns, visual identities, content, and customer experiences that drive growth.
Over the past few years, I’ve also integrated AI into my creative process to accelerate ideation, streamline content production, improve workflows, and deliver higher-quality work more efficiently while keeping the human insight that strong branding needs.
Alongside my freelance work, I continue to support clients through MindfulCodes as a Contract Creative Services Specialist, where I contribute to branding, marketing strategy, creative direction, and digital communications.
I’m passionate about combining strategy with creativity. I believe great branding is not only about how something looks, but how it makes people feel and how effectively it supports business goals.
More recently, I founded The Wedding Missy, a creative brand focused on thoughtful design, styling, stationery, and memorable wedding experiences. I’m always interested in collaborating with businesses, founders, agencies, and creative teams who value both strategy and emotion.