Senior SEO & AI Analyst

I plan and recommend SEO strategies for Claro Perú based on data from tools such as Ahrefs, Google Trends, Search Console, SEMrush, and GA4.

I curate SEO audits focused on content, internal linking, product pages, catalogs, and landing pages. I also coordinate with internal and external teams to support content creation for priority campaigns.

I execute competitive analysis and keyword research to identify organic opportunities across multiple accounts.

I develop and curate technical and content SEO audits, produce and optimize evergreen content, and implement link building to improve domain authority and visibility.

I also prepare monthly performance reports and lead training for the writing team on SEO best practices and AI-oriented content.

I created and implemented automated reporting schemes for social media content.

I presented reports to internal and external teams to optimize social media campaigns and applied insights to content strategy for brands in Mexico and Central America.

I performed comprehensive keyword research and competitive analysis to align Wapa.pe content with market trends.

I corrected technical issues through detailed SEO audits and optimized high-demand content.

I also monitored timely content and live coverage to ensure real-time indexing and visibility.

I designed and implemented advanced SEO strategies to increase e-commerce transactions and traffic for Ripley Perú and Chile.

I managed technical web indexing and created executive reports using Google Analytics and Ahrefs.

I also improved content optimization and internal linking for catalogs, product pages, SKUs, and campaign landing pages.

I developed, implemented, and managed digital advertising campaigns across platforms such as Facebook, Instagram, and YouTube.

I prepared quantitative and qualitative reports and web analytics dashboards for organic and promotional campaigns.

I configured and audited digital tools for social listening, tagging, web analytics, and social media monitoring.

I also designed and implemented tags and conversion events in Google Tag Manager and coordinated with internal and external teams on digital content production.

I planned digital measurement strategies and defined key KPIs across cross-platform environments.

I led the technical implementation flow from planning to QA testing for web and app analytics.

I also created standardized tag templates implemented through Google Tag Manager.

I executed comprehensive SEO optimization focused on on-page, off-page, and technical improvements.

I researched keywords by search intent and monitored technical issues such as indexing errors, broken links, page drops, and load speed.

I also managed link profiles by detecting and removing low-quality links.

I developed strategic planning and SEO content design for editorial portals such as Glamour and GQ.

I analyzed search intent and curated technical SEO audits to maximize web asset indexability.

I coordinated with internal editorial teams on evergreen and relevant content strategies.

I wrote and optimized real-time SEO content for high-traffic current events such as Liga MX, LaLiga, and live events.

I also created evergreen content structures to strengthen the network's link building strategy.

I extracted and analyzed data using advanced tools such as Socialbakers, Google Trends, Facebook/Instagram Insights, and Analytics.

I developed monthly reports, optimized SEO in quote-related content, and created benchmarks for major brands.

I performed keyword research and technical SEO audits to correct critical crawling issues.

I helped create the SEO area for El Popular and Wapa.pe, trained web writers, and coordinated editorial work across web and social media.

I also managed internal web analytics reporting to support editorial decision-making.

I analyzed e-commerce and blog data through integrated platforms such as Google Analytics and HubSpot.

I designed and executed audits focused on the intersection of SEO, web analytics, and user experience.

I managed political communication through the technical use of social listening tools and quantitative analysis of digital portals.

I deployed advanced analytics tracking codes in Google Analytics for event and conversion measurement.

I also performed cross-audits using web analytics, heatmaps, and visibility tools.

I analyzed social media performance for multiple brands and prepared monthly and annual reports across Facebook, Twitter, Instagram, and YouTube.

I developed social listening insights, supported paid campaigns, and benchmarked competitors in social media.

I analyzed social media performance for brands including Cassinelli, L'Oréal, Vizzio, Vivo, Essie, Redken, and Molitalia.

I prepared monthly, semiannual, and campaign-specific reports and evaluated metrics for Claro Perú.

I also used analytics tools such as Facebook Analytics, Twitter Analytics, Pinterest Analytics, Sysomos, SocialBakers, and Smétrica.