I am a marketing and advertising professional with 12 years of experience in general management, creative direction, commercial strategy, and digital marketing.
I develop creative and commercial strategies that strengthen brand positioning, increase customer engagement, and improve business results. I combine strategic vision, trend analysis, creativity, and data-driven decision-making.
I have led creative teams and managed the development of digital and offline campaigns, content strategies, advertising materials, audiovisual productions, and brand identity systems.
I have experience supporting small and medium-sized businesses with 360-degree strategies, social media planning, SEO analysis, conversion funnel optimization, and e-commerce performance tracking.
I am skilled at building client relationships, negotiating advertising investments, coordinating multidisciplinary teams, and optimizing marketing budgets. My professional achievements include increasing client sales by up to 30% and improving conversion rates by 15%.
I am passionate about innovation, creative communication, marketing trends, leadership, and creating strategies that connect brands with their audiences.
