Marketing Professional

Analyze marketing and sales data, forecast trends, monitor performance, and design and execute marketing strategies aligned with business objectives. Build working relationships with suppliers, vendors, and industry colleagues.

Conduct customer interviews to understand requirements and preferences, document customer demands and complaints, support the resolution of issues, and introduce products to prospective sellers by communicating product quality and value.

Facilitated workshops and provided classroom and individual instruction focused on communication, leadership, teamwork, professional development, and practical barbering skills.

Conducted assessments to identify mentees’ strengths and improvement areas, customized support, and taught students practical barbering techniques and business management.

Coordinated and led a team in developing plans and campaigns to promote Stanbic IBTC Wallets. Identified target consumers, developed marketing strategies, and supervised promotional activities to increase sales and brand awareness.

Built and managed a team of affiliate marketers who promoted Stanbic IBTC Wallets, using collaboration and strategic planning to support market success.

Maintained records and organized files, researched information, wrote reports, organized meetings, prepared agendas, and recorded meeting minutes.

Researched complex problems independently and used available resources to support administrative operations and reporting.

Performed hourly production line checks and analytical testing on manufactured products, including checks of bottle weight, height, thickness, labels, date codes, and torque.

Maintained accurate quality control records and prepared clear, organized written reports of inspection activities and results.

Collaborated with staff to develop and implement processes that improved performance. Enforced workplace practices and procedures to reduce safety and health hazards.

Monitored team productivity, defined and coordinated team goals, and managed objectives to support business success.