Marketing Manager/Project Manager

Analyze marketing, content, and social media performance data to identify trends, bottlenecks, and opportunities for growth. Use insights to support data-informed marketing decisions and measurable campaign improvements.

Develop and coordinate multi-channel campaigns across Instagram, Facebook, LinkedIn, YouTube, and email. Create campaign concepts, creatives, content plans, scripts, carousels, newsletters, and promotional materials.

Plan PR, founder-brand, podcast, and visibility initiatives that support lead generation and brand awareness. Manage content calendars, publishing, approvals, and collaboration with internal teams and virtual assistants.

Conduct market and target-audience research to support the promotion of company services and products. Identify relevant audience insights and promotional opportunities.

Provide strategic recommendations on marketing goals, positioning, communications, and campaign priorities. Support PR activities through press-release preparation, informational support, and press-event coordination.

Conduct market and audience research for service and product promotion. Assess customer needs and market conditions to inform marketing direction.

Advise on marketing objectives, campaign direction, audience segmentation, and promotional opportunities. Develop recommendations that support customer acquisition and business growth.

Provided advertising-agency consulting focused on market research and target-audience analysis. Evaluated market conditions and audience characteristics for promotional initiatives.

Developed recommendations supporting marketing objectives and customer acquisition initiatives. Helped shape campaign priorities and promotional approaches based on research findings.

Sold advertising and marketing services in the crypto and digital sectors. Managed client communication and supported promotional campaigns and PR placements.

Prepared tailored commercial offers, conducted negotiations, and guided clients through the sales process to closing. Also coordinated Instagram account management and related promotional activities.

Managed cold and warm sales processes, including lead qualification, discovery calls, objection handling, and deal closure. Built targeted sales approaches for prospective clients.

Expanded the customer base and strengthened client relationships through consultative communication and tailored sales engagement. Supported the full client journey from initial contact to closed business.

Bachelor's degree in Finance, Banking and Insurance.

Professional retraining program in Practical Psychology.

Professional retraining program in Marketing.