Commercial Manager | Key Account Manager | Business Development and Commercial Finance

I founded and manage an e-commerce operation for IT equipment, overseeing P&L, suppliers, purchasing, pricing, inventory, digital channels, logistics, customer service, and after-sales operations.

I structure commercial and financial routines covering cash flow, cost control, working capital, KPI dashboards, supplier follow-up, and management reporting. I also advise SME owners on budgeting, pricing strategy, commercial proposals, performance routines, and translating business needs into value propositions and delivery commitments.

I worked on active prospecting, lead qualification, and consultative client discovery for investment and financial-product opportunities.

My responsibilities included suitability assessments, financial product recommendations, compliance routines, risk evaluation, relationship management, and wealth decision support.

I managed a regional portfolio of approximately 80 partners and key accounts in fuel retail, including Petrobras-branded and white-label service-station networks. I monitored an estimated demand base of 220,800 to 312,000 m³ per year, covering volume, product mix, market share, service levels, credit risk, renewals, retention, and corrective action plans.

I led 16 contract renewals, 22 commercial renegotiations, and 12 debt-restructuring processes refinancing approximately BRL 25.3 million. I supported new-station projects, network expansion, branding renovations, tank-capacity growth, and commercial rollouts while coordinating marketing, credit, legal, logistics, operations, finance, engineering, and environmental stakeholders.

I developed technical-economic feasibility studies, business cases, CAPEX analyses, NPV, IRR, payback, and discounted cash-flow models for power cogeneration, second-generation ethanol, biogas, and M&A opportunities.

I supported investment portfolio prioritization, asset valuation, industrial synergy studies, and coordination among engineering, finance, operations, and strategy teams. I also coordinated the initial implementation phase of an approved cogeneration modernization project using PMBOK-aligned project management practices.

I built annual and multi-year budgets, business plans, and planned-versus-actual variance analyses for industrial and agricultural costs.

I supported management-control routines across cost centers, providing financial visibility and planning support for operational decision-making.

Professional course in strategic retail sales management.

MBA focused on finance, controllership, and auditing.

Degree in Chemical Production Engineering.