SEO & AEO Specialist

Produced SEO- and AEO-optimized landing pages, FAQ sections, blog posts, and press releases for a multi-industry client portfolio. Built localized service-business landing pages using geo-intent keyword mapping, SERP analysis, metadata optimization, internal linking, and buyer-focused FAQ structures.

Conducted SERP and competitor gap analysis to identify ranking opportunities, content angles, and search-intent gaps. Applied LLM-aware content frameworks and created AI-assisted workflows using structured briefs, Claude drafts, human editing, localization, QA, and final SEO optimization.

Audited client pages for indexability risks, keyword density issues, external-link problems, metadata gaps, and structural inconsistencies. Developed brand voice guides and content architecture documentation when client assets were unavailable.

Worked freelance to produce 10 to 12 B2B SaaS articles monthly for internationally recognized brands in HR technology and fintech.

Wrote conversion-focused landing pages and long-form content from structured briefs while meeting SEO, AEO, and brand-compliance requirements. Adapted complex topics into clear, search-optimized content aligned with user intent and buyer education.

Maintained consistent brand voice across simultaneous multi-client workloads with minimal revision cycles.

Led SEO and content strategy for Atlas's B2B SaaS ecosystem, including Points, Health, Card, and Gifts. Redesigned the organic growth strategy by identifying underperforming pages through GA4 and Google Search Console and improving metadata, H1s, CTAs, internal links, and content structure.

Increased CTR by 11%, improved keyword visibility across priority product and HR-tech clusters, and increased domain authority from 10 to 29 in six months. Drove more than 3,000 monthly blog visits with an 88% engagement rate through SEO- and AEO-optimized content ranking on Google's first page.

Built monthly SEO and content performance reporting for leadership, connecting analytics, rankings, CTR, engagement, and content-pipeline priorities to actionable recommendations. Developed lead-generation resources and scaled the newsletter from zero to more than 700 subscribers in under three months.

Wrote and optimized SEO-focused blog posts, landing pages, and email campaigns for multiple B2B SaaS clients. Conducted keyword research, metadata optimization, and content audits that helped increase organic traffic by 40% in six months.

Improved CTR and dwell time by refining content structure, internal linking, and user flow in Drupal CMS. Collaborated with developers to support SEO-friendly site architecture and improve Core Web Vitals.

Maintained a consistent tone of voice across product, marketing, and UX copy.

Produced long-form articles, branded content, interviews, and editorial pieces for LATAM media outlets and brands.

Specialized in storytelling, audience engagement, and translating complex topics into clear, human-centered narratives.