I am a senior SEO professional, content strategist, and localization specialist with extensive experience in Hispanic and Brazilian digital markets. I work in Spanish, Brazilian Portuguese, and English, helping brands adapt content, optimize organic visibility, and connect with audiences across Latin America, Brazil, and the United States.
My background in Hispanic Philology, Hispanic Studies, and Linguistics gives me a strong foundation in language, cultural adaptation, grammar, and communication. I combine this academic expertise with practical digital marketing experience to produce localized, accurate, and high-performing content.
I have led SEO initiatives for blogs, landing pages, homepages, campaigns, and content hubs. My work includes keyword research, competitor analysis, content strategy, content pruning, technical and on-page SEO optimization, performance reporting, and optimization for AI-driven search experiences.
I have significant experience in translation, localization, copywriting, and content creation. I have localized websites, landing pages, social media content, ads, videos, funnels, and event materials from English and Brazilian Portuguese into Spanish for Latin American audiences.
I also bring project management and team leadership experience from senior roles in content and SEO. I enjoy developing scalable SEO strategies, coordinating teams and stakeholders, managing client expectations, and turning analytics insights into measurable content improvements.
I am particularly interested in international SEO, multilingual content strategy, generative engine optimization, and digital growth projects that require both linguistic precision and data-informed marketing decisions.