Aya Wahab cover
Aya Wahab
Aya Wahab

Senior SEO Specialist

Actively looking · Member since 11 Sep 2026
Message
Location
Cairo, Egypt
Desired salary
130k–150k USD/yearly
Work preference
Remote Only
Experience level
Senior

About

Professional summary

I am a Senior SEO Specialist with more than five years of agency experience managing SEO strategy and organic-growth initiatives for 17 client websites and projects across legal, healthcare, education, aviation, digital marketing, real estate, and other sectors.

I specialize in building SEO roadmaps informed by search intent, keyword research and mapping, SERP and competitor analysis, and business objectives. I develop content, on-page, off-page, and backlink priorities that improve search visibility, rankings, traffic, and engagement.

My technical SEO experience includes crawlability, indexation, site audits, mobile SEO, internal linking, structured data, XML sitemaps, robots.txt, canonicalization, site architecture, HTML fundamentals, and Core Web Vitals. I use data from Google Search Console, GA4, and leading SEO platforms to identify and prioritize impactful improvements.

I currently own SEO strategy across client accounts, review technical SEO recommendations, and mentor junior SEO professionals and interns. I focus on building clear workflows, quality standards, and practical SEO processes that support consistent delivery.

I also have expertise in AI Search visibility, including GEO, AEO, LLMO, AI Overview visibility, and AI-focused content optimization. My work has contributed to top-three rankings, increased organic traffic, stronger CTR, improved site health, and AI citation visibility.

Before specializing in SEO, I developed strong operational, customer-service, travel, aviation, and B2B coordination skills. These experiences strengthened my communication, problem-solving, stakeholder-management, and customer-behavior understanding.

Notice period: 14 days

Skills

17 capabilities

Tech stack & tools

Working toolkit

Development

Experience

Career history

Senior SEO Specialist Dot IT

I own SEO strategy across client accounts, defining keyword, content, on-page, and off-page priorities based on search intent, SERP competition, and client business goals.

I review and prioritize technical SEO recommendations related to crawlability, indexation, mobile performance, and business impact. I also mentor junior SEO team members and interns, improving workflows, training, quality standards, and organic-growth execution.

My client results include growing a corporate law firm's GA4 users to 18.9K, a 36% increase, while achieving 28 keywords in the top three and a number-one ranking for “alternative dispute resolution.” For a dentistry client, I increased search visibility to 43.74%, with 42 keywords in the top three and number-one rankings for more than six dental procedure keywords.

SEO Specialist Dot IT

I executed on-page and off-page SEO optimization for client websites across multiple industries. My work included keyword research, keyword mapping, competitor analysis, content recommendations, and regular technical site audits.

I improved crawlability, mobile SEO performance, and overall technical health while supporting organic-growth goals. I achieved number-one rankings for more than six competitive aviation keywords, including “aviation services” and “ambulance handling.”

I maintained 93% site health for a language training center while increasing organic traffic by 7.49%. I also increased an agency website's CTR by 34.72% and achieved number-one branded-keyword rankings, leading to my promotion to Senior SEO Specialist.

Corporate Tour Operator Medi Travel

I managed B2B operations for the USA and Canada travel markets. I coordinated operational activities between suppliers, clients, and internal teams.

This role strengthened my understanding of customer decision-making, booking behavior, stakeholder communication, and service delivery in an international travel environment.

Senior Executive Reservation & Travel Consultant Gadou Travel

I managed B2B online systems for the Spain market and supported reservation and travel-consulting activities. I handled back-office operations and administrative responsibilities.

I also supervised team activities and was promoted from Travel Consultant to Senior Executive in under one year, reflecting strong operational performance and leadership capability.

Flight Attendant Saudi Airlines

I worked as a Flight Attendant in a fast-paced, multicultural aviation environment. I delivered customer service while supporting passenger safety, communication, and operational procedures.

The role developed my problem-solving skills, adaptability, cross-cultural communication, and ability to provide professional service under pressure.

Tour Coordinator Misr Asia Travel

I coordinated travel arrangements with hotels, tour leaders, and restaurants for Far East markets. I supported the smooth delivery of travel services and itinerary-related operations.

This experience strengthened my coordination, supplier communication, organization, and customer-service skills within the tourism industry.

Junior Hotel Reservations Agent Spring Tours

I handled hotel reservations and rate updates for UK and European markets. I supported reservation administration and maintained accurate booking-related information.

The role provided early experience in travel operations, attention to detail, market coordination, and customer-focused service.

Customer Service Agent Etisal - Outsourcing Etisalat

I handled customer calls and addressed service-related inquiries in a customer support environment. I communicated clearly with customers and assisted in resolving issues.

This role built my early foundation in customer service, active listening, problem-solving, and professional communication.

Education

Learning history

Ain Shams University, Faculty of Arts

Bachelor's degree, Ancient Civilization of Europe

Department of Ancient Civilization of Europe. Degree result: Good.

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