I am a social media manager, strategist, and content creator with experience developing short-form and long-form content for brands across major social platforms. I manage the end-to-end content process, including ideation, scripting, filming, editing, voiceovers, publishing, and performance evaluation.
I currently manage social media strategy and community growth for Neptune Social Studio. My work includes creating platform-specific content, collaborating on sponsored brand campaigns, tracking performance through analytics, and conducting client audits of content, profiles, and visuals.
I have hands-on experience producing UGC for TikTok and Instagram through paid and gifted brand collaborations. I am comfortable interpreting creative briefs, meeting delivery deadlines, negotiating usage rights and deliverables, and creating polished video assets that align with campaign goals.
My background also includes customer support, reception, event support, campus outreach, market coordination, and volunteer training. These roles strengthened my communication, organization, relationship-building, and ability to manage high-volume requests in fast-paced environments.
I hold an Honours BA in Political Science from York University and have completed UX/UI, social media management, and TESOL/TEFL training. I use tools including Canva, CapCut, Adobe, Figma, HubSpot, Microsoft Office, and Google Workspace to support content creation, collaboration, and reporting.