Kelly Sheehan
Kelly Sheehan

Senior Sales Director | Strategic Broker Partnerships and Employee Benefits Technology

Actively looking · Member since 18 Sep 2026
Location
Minneapolis, United States
Desired salary
Confidential
Work preference
Remote Only / Full Time, Part Time, Contract
Experience level
Senior

About

Professional summary

I am a relationship-driven business development and employee benefits technology professional with more than 20 years of experience across healthcare, employee benefits, HR technology, and ACA compliance. I build trusted partnerships with brokers, consultants, employers, carriers, and internal stakeholders to create sustainable business growth.

My background includes strategic partnerships, channel development, consultative sales, account expansion, contract negotiation, and go-to-market strategy. I translate complex compliance, benefits, and technology requirements into practical solutions that align with client priorities.

I have led enterprise ACA compliance opportunities throughout the full sales lifecycle, from discovery and value positioning through contracting and implementation-ready handoff. At Equifax Workforce Solutions, I achieved 400% of quota in 2023 and closed the organization’s largest ACA expansion, valued at $5.8M ACV and $17.6M TCV.

As the first U.S. employee at Health e(fx), I helped establish its U.S. market presence and broker-channel strategy. I built broker and consultant relationships across all 50 states and closed more than 200 enterprise ACA opportunities before the company’s acquisition by Equifax.

I am known for responsive partnership management, stakeholder education, and cross-functional leadership. I work closely with compliance, product, implementation, delivery, and executive teams to align expectations, support successful outcomes, and build durable client relationships.

Skills

16 capabilities

Tech stack & tools

Working toolkit

Marketing and Sales Tools

Experience

Career history

Senior Sales Director Selerix Systems, Inc.

Partnered with brokers, employers, carriers, and industry stakeholders to identify needs related to ACA compliance, benefits administration, enrollment, and HR technology.

Led consultative business development from discovery and solution positioning through contracting and implementation-ready handoff. Collaborated with implementation, product, compliance, and leadership teams to align scope, timelines, expectations, and client outcomes.

Senior Account Executive Equifax Workforce Solutions

Developed and expanded strategic relationships with brokers, consultants, enterprise employers, and internal Equifax partners to grow the ACA compliance business. Achieved 400% of quota in 2023 while supporting employer groups averaging approximately 6,000 employees.

Closed Equifax Workforce Solutions’ largest ACA expansion, valued at $5.8M ACV and $17.6M TCV. Negotiated pricing, service-level commitments, scope, and contractual terms, while coordinating with compliance and delivery teams to support successful implementation. Received the Key Contributor Award in February 2024 and One Equifax Quarterly Awards in October 2023 and January 2024.

Senior Account Executive Health e(fx)

Joined as the first U.S. employee and helped establish the company’s U.S. market presence, broker-channel strategy, and go-to-market approach. Built and maintained hundreds of broker and consultant relationships across all 50 states, contributing to the company’s acquisition by Equifax in 2021.

Closed more than 200 enterprise ACA opportunities and advised brokers and employers on eligibility, affordability, reporting requirements, compliance strategy, and HR technology decisions. Managed retention, renewals, and expansion across the client lifecycle while negotiating pricing, SLAs, scope, and contractual terms.

Business Development / Account Management OptumHealth

Supported business development and account management activities within the healthcare industry.

Built and maintained client relationships while contributing to growth and account support initiatives.

Carrier/Delivery System Contract Negotiation Medica

Worked in carrier and delivery system contract negotiation within the healthcare sector.

Supported relationship management and contractual alignment with healthcare partners and stakeholders.

Business Development HealthSouth

Performed business development work in the healthcare industry.

Contributed to relationship-building and growth initiatives with healthcare partners.

Healthcare Sales & Partnership Development HealthEast

Supported healthcare sales and partnership development activities.

Developed relationships and assisted with business growth initiatives in a healthcare setting.

Education

Learning history

University of Kansas

Bachelors Degree, Communications

Studied Communications.

This professional hasn’t added portfolio projects yet.

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