Marketing leader, audiovisual producer, and creative technologist with 25+ years across agencies, broadcast media, and multi-location brands in the U.S. and Latin America. I bring 15+ years of TV and video production, from filming to post-production, plus agency-trained art and creative direction.
I build AI-assisted platforms, automated content pipelines, and live dashboards that connect marketing, operations, and data, developing custom systems that streamline workflows, optimize resources, reduce operational inefficiencies, and improve business performance.
WHAT I DO
Identity - Brand strategy, creative direction and visual identity, developing cohesive brands across digital and physical environments.
Digital - Websites, digital platforms, applications and social media ecosystems, from concept and UX to implementation.
AI - Integrating AI, automation and intelligent agents into real-world business workflows, operations and custom digital platforms.
Visibility - SEO, GEO, analytics and data-driven strategies to strengthen digital visibility, discoverability and performance.
Audiovisual - Photography, video production, motion graphics, editing and post-production for commercial, television and branded content.
Print - Print production, materials, substrates, finishes, fabrication, structural requirements, prepress, color management and installation.
RECOGNITION
Recognition from the U.S. House of Representatives for work with Vision Latina TV. Recognition from the City of Los Angeles for work completed with DATV Publishing. Member of the creative team that won the 2008 Central American JADE Award.
Languages: Spanish (native), English (working knowledge).