Maria Eduarda Xavier
Maria Eduarda Xavier

Marketing & Content Creation Specialist

Actively looking · Member since 21 Sep 2026
Location
São José, Brazil
Desired salary
Unspecified
Work preference
Remote Only / Full Time, Part Time, Contract, Freelance
Experience level
Senior

About

Professional summary

I am a marketing and content creation specialist with more than five years of experience in digital marketing, branding, and creative production.

I work at the intersection of brand strategy and content execution, helping brands and creators identify, position, and communicate their essence authentically.

My experience includes market research, brand positioning, brand identity, copywriting, scriptwriting, social media content, and end-to-end video editing.

I have worked in both public institutions and as a freelance professional in the private sector, supporting communication, marketing, administrative, and data-related activities.

My current focus is on health and technology-related content, combining strategic thinking, organization, and creative co-production to deliver consistent digital presences.

Skills

16 capabilities

Tech stack & tools

Working toolkit

Design

Experience

Career history

Digital Marketing & Content Creation Specialist Freelance (MEI)

I develop brand strategy, scriptwriting, and creative co-production for digital creators and clients building a consistent digital presence.

My work includes market research, positioning analysis, branding consulting, and end-to-end video editing for social media, from briefing through final delivery.

Highlighted projects include a 12-month engagement with Brenda Scalco covering brand strategy, market research, script co-production, and video editing, as well as ongoing video editing for AI content creator Mafe Santana.

Institutional Communication State Secretariat of Administration (SEA-SC)

I developed institutional communication related to procurement and contracts.

I produced communication materials for suppliers and technical audiences, supporting clear and effective dissemination of institutional information.

Communication and Marketing Regional Medical Council of Santa Catarina (CRM-SC)

I supported communication and marketing activities at the Regional Medical Council of Santa Catarina.

The role involved contributing to organizational communication initiatives during a six-month engagement.

Administrative and Accounting Support Federal Regional Court (TRF-SC)

I provided administrative and accounting support at the Federal Regional Court.

This three-month role strengthened my experience with public-sector administrative processes and operational support.

Administrative Support Court of Justice of Santa Catarina (TJSC)

I provided administrative support, including spreadsheet management and data analysis.

I contributed to organized operational processes through a methodical approach to information handling and administrative tasks.

Education

Learning history

UDESC

Bachelor's Degree, Public Administration

CESUSC

Associate Degree, Interior Design

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