I am a marketing, communications, and brand design professional with experience developing strategic communication, digital content, brand positioning, and creative campaigns. I combine business management knowledge with visual storytelling to build meaningful connections between brands and their audiences.
I have led projects across branding, product marketing, social media, communications, administration, and retail operations. My work includes coordinating cross-functional teams, optimizing processes, managing events, and using data to improve performance and profitability.
I bring an international perspective shaped by professional and academic experience in Spain, Ecuador, and Mexico. I am comfortable collaborating with diverse teams and adapting marketing strategies to different consumer needs and market contexts.
My strengths include content creation, digital strategy, brand management, project coordination, performance analysis, and client service. I use design, analytics, project-management, CRM, and AI tools to turn creative concepts into measurable business results.
I am interested in opportunities in digital marketing, communications, branding, content strategy, creative project management, and business development. I am proactive, highly organized, collaborative, and focused on delivering efficient, consumer-centered solutions.
I lead branding strategies, business digitalization initiatives, event management, and communication-channel optimization for a psychology clinic.
I provide internal administrative support and implement operational improvements using specialized tools. These changes improved administrative efficiency by 95%.
I led pasta and broth projects from product development through marketing campaigns and social-media activation.
My responsibilities combined digital strategy, team management, brand positioning, consumer engagement, and performance analysis to support measurable brand growth.
I developed and executed brand communication and digital-presence strategies for Angel Venture Capital.
I created and managed visual and written social-media content, contributing to a 6.16% increase in newsletter and article click-through rates.
I managed digital content creation for Radiant and coordinated influencer collaborations to expand audience reach and engagement.
I analyzed reports and platform metrics to optimize content strategies and identify suitable influencers for campaigns.
I designed customized interior projects and delivered client service throughout the design and sales process.
I also handled post-sales service and incident resolution, contributing to a 3% increase in customer satisfaction and sales conversion.
I supported marketing and executive operations while analyzing product performance, suppliers, and consumer needs.
My analysis of Ecuadorian and Spanish market data helped improve product profitability by 9%.
I managed customer experience, sales conversion, stock organization, and operational support in a Formula 1 retail environment.
I participated in stock and retail management activities for the Formula 1 Grand Prix events in 2023 and 2024.
I completed a design internship at Ros + Falguera Architecture Firm in Barcelona.
I supported the firm's design activities and gained professional experience in an architecture-focused environment.
I completed a marketing and advertising internship at Public Creative Agency in Guayaquil.
I gained practical experience supporting marketing and advertising activities in a creative-agency environment.
I worked as an Executive Assistant at Piacon S.A. in Guayaquil.
I supported executive and administrative operations, developing foundational organizational and business-support experience.
Postgraduate, Business Management and Leadership
Postgraduate studies in Business Management and Leadership.
Master's, Marketing, Branding, Digital Marketing & Sustainability
Master's studies focused on marketing, branding, digital marketing, and sustainability.
Bachelor's, Design
Bachelor's degree studies in Design.
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