I am a marketing strategist and journalist with more than 14 years of experience in digital marketing, content strategy, marketing automation, and WordPress development.
I create and execute end-to-end inbound marketing initiatives, combining SEO, content marketing, lead generation, email campaigns, automation, analytics, and performance reporting.
I have founded and led Imagina Digital, a consultancy serving technology, education, and service-based companies. Through this work, I have delivered more than 300 projects focused on growth, visibility, conversion, and digital presence.
I build and optimize WordPress websites with an emphasis on performance, SEO, usability, and conversion. My toolkit includes major marketing automation, SEO research, analytics, design, and project-management platforms.
I have worked with clients and international teams across Brazil and Canada, managing projects and reporting in English. I am comfortable operating in remote, global environments and translating market data into clear, high-impact content.
My background in journalism, communications, media production, social media, and software usability testing gives me a multidisciplinary perspective on digital communication and customer experience.
Founded and lead a digital marketing consultancy serving technology, education, and service-based companies in Brazil and internationally.
Delivered more than 300 projects combining marketing strategy, content, automation, analytics, SEO, lead generation, email marketing, and WordPress development. Built and optimized websites for performance, search visibility, and conversion, while managing international client projects and reporting in English.
Managed social media and content marketing activities for an international education company.
Supported community engagement and communications with international students.
Performed English-to-Portuguese translation work for international software and content projects.
Conducted software usability testing to identify user-experience issues and support product quality.
Supported digital marketing activities for a tennis-focused organization.
Developed the website and managed social media content and distribution.
Created digital content and supported social media communications for the organization.
Provided video support and event coverage for communication and engagement initiatives.
Produced editorial content and supported media production activities.
Contributed to event support and communication initiatives.
Bachelor's Degree, Social Communication - Journalism
Bachelor's degree in Social Communication with a specialization in Journalism, completed in Santa Catarina, Brazil.
English Language Studies, English Language
English language studies completed in Canada.
English Language Studies, English Language
English language studies completed in Canada.
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