E-Commerce & Digital Operations Specialist Wear Design
Designed, built, and launched an end-to-end Shopify e-commerce store, managing site architecture, content strategy, paid advertising, and search engine visibility.
Key Responsibilities & Achievements:
• Website Development & Design: Custom-built the Shopify store layout and background visual assets to match brand identity guidelines.
• Digital Advertising: Planned, configured, and executed Google Ads campaigns to drive targeted traffic and promote key product collections.
• Catalog & Product Management: Structured product categorization, uploaded inventory, and wrote optimized product titles and descriptions.
• Content Creation & Copywriting: Produced written content, graphic banners, and visual media across the store.
• Technical SEO & Indexing: Managed technical SEO, configured domain settings, and successfully indexed the site on Google Search Console for search visibility.