Meta Ads Specialist & Creative

I am a Meta Ads specialist focused on planning, launching, and optimizing paid social campaigns for lead generation, messaging, traffic, and sales.

I work with Meta Business Manager, Meta Pixel, and the Conversions API to build measurement-ready campaigns and make data-informed optimization decisions.

I combine performance marketing with creative direction, producing graphic assets, ad copy, and short-form video creatives tailored to campaign objectives.

My portfolio includes campaigns for local service businesses, including a barbershop, dental clinic, accounting practice, and automotive accessories e-commerce.

I use analytics to interpret campaign metrics, improve efficiency, and support predictable customer acquisition. I also apply AI tools to streamline creative production and day-to-day workflows.

I am based in Punta del Este, Uruguay, and available to collaborate remotely across any time zone with digital media and traffic teams.