Ruchika Rastogi cover
Ruchika Rastogi
Ruchika Rastogi

Growth Marketing Consultant

Actively looking · Member since 27 Sep 2026
Location
Gurugram, India
Desired salary
Confidential
Work preference
Hybrid / Full Time, Contract, Freelance
Experience level
Mid

About

Professional summary

I am a growth marketing professional with over three years of experience driving customer acquisition, organic growth, and digital marketing initiatives for SaaS, D2C, healthcare, real estate, and professional services businesses across India, the UAE, and the U.S. market.

I specialize in technical SEO, content marketing, AEO, GEO, performance marketing, conversion rate optimization, and marketing analytics. My work focuses on translating commercial objectives into measurable, scalable growth strategies.

I have led integrated marketing programs for retained client accounts, improving organic visibility, landing-page performance, campaign efficiency, and marketing operations. I work closely with founders, engineering, product, design, and content teams to align execution with business goals.

I am experienced in building SEO audits, dashboards, reporting frameworks, SOPs, and optimization playbooks. I use data from GA4, Google Search Console, keyword research, customer insights, and search behavior to improve acquisition and conversion journeys.

I actively incorporate AI-enabled workflows into marketing operations, using tools such as ChatGPT, Claude, and Gemini for research, competitor analysis, SEO audits, content ideation, reporting, and automation. I am also expanding my expertise in product marketing, brand strategy, growth experimentation, and AI-native marketing systems.

Skills

38 capabilities

Tech stack & tools

Working toolkit

Application Hosting

Data Stores

Design

Experience

Career history

Growth Marketing Consultant Independent Practice

I serve as a primary marketing partner to founders across India and the UAE, leading integrated growth marketing programs across organic search, content, paid performance, analytics, and AI-enabled operations. I have spearheaded execution for more than 11 retained client accounts across SaaS, D2C, healthcare, real estate, and professional services.

I have directed organic growth programs for seven UAE brands using technical SEO, AEO, and GEO, including recovery roadmaps following Google Core Algorithm Updates. My work includes optimizing more than 100 priority landing pages through SEO, CRO, and UX improvements; re-engineering Meta and Snapchat campaign architecture; building reusable audits, SOPs, reporting frameworks, and GA4 dashboards; and embedding ChatGPT, Claude, and Gemini into recurring marketing workflows.

SEO Executive Wishup.co

I owned technical SEO, content SEO, off-page SEO, and reporting for a U.S.-based business. I was promoted from Digital Marketing Intern to SEO Executive within two to three months based on ownership and consistent delivery.

I conducted more than 20 technical SEO audits addressing crawlability, indexing, Core Web Vitals, structured data, canonicalization, and site architecture. I delivered optimization across more than 100 pages through keyword research, search-intent mapping, metadata improvements, and internal linking, while also supporting backlink analysis, outreach, competitor benchmarking, and Google Core Update recovery planning.

I partnered with engineering and product teams to incorporate SEO requirements into development sprints. I also built over 15 SEO dashboards, audit templates, and optimization playbooks, served as an interim team lead during a leadership transition, and mentored junior team members. My technical SEO and content optimization work contributed to growth in organic traffic from approximately 2.5K to more than 26K monthly visits.

Digital Marketing Intern Online Strikers

I supported SEO delivery across more than five client accounts through keyword research, on-page optimization, competitor analysis, and website audits. I assisted with blog optimization, content calendar planning, and metadata creation aligned with search intent and business objectives.

I monitored keyword rankings and website performance through Google Analytics and Google Search Console, contributing to campaign reporting and ongoing optimization recommendations.

Education

Learning history

University of Lucknow

Bachelor of Commerce (B.Com.), Commerce

This professional hasn’t added portfolio projects yet.

This professional hasn’t listed any services yet.

Jobs Talent AI Tools Salaries
Menu