UX/UI Designer and Graphic Designer

I work strategically across the full cycle of product, packaging, and digital experience (UX/UI) development, connecting brand identity, usability, and business results.

I designed the UX/UI direction for a new website and catalog, improving the digital journey for employees, sales representatives, and customers. I also manage licensed-product adaptations with Paramount and Mattel, create conversion-focused point-of-sale displays, and contributed to the visual identity and scenography of the company's Abrin trade-show booth.

I developed packaging, labels, and campaign formats for products, participating in the full creative process from concept development through regulatory alignment, supplier and printer approval, and technical-specification organization.

I was responsible for the visual identity of the Cachinho Feliz line, which gained international visibility and supported commercial performance in Latin America and Europe. I also led rebranding projects for Be(M)dita Praia, bar soaps, and gift kits, and improved the brand's e-commerce through copy review, SEO optimization, and product-image adjustments.

I worked on branding and graphic design for medical professionals and clinics, producing complete visual identities, institutional materials, and communication strategies for online and offline channels.

I developed brand characters, storytelling, and personal-brand strategies for healthcare clients. My work supported stronger positioning, visibility, engagement, and patient acquisition.

I supported branding and graphic-design projects for physicians and clinics, helping create visual identities, institutional materials, campaigns, and strategic communication assets.

I contributed to projects focused on consistent visual communication and differentiated market positioning for medical clients across digital and printed channels.

I worked in corporate design, supporting visual communication, internal marketing, photography for internal events, and the production of institutional materials.

I created billboards, signage, and internal materials for the Praia Brava unit. I also developed illustrations for 60,000 institutional calendars covering the history of nuclear energy in Brazil and the development of Angra 1, 2, and 3.

I coordinated the creative team responsible for the university group's visual communication.

I created materials for events, social media, and internal campaigns, ensuring visual consistency across the organization's communications.

130-hour UX Design extension course.

Adobe After Effects: From Zero to Pro.