I am a senior commercial and enterprise transformation leader with more than 20 years of experience driving growth, strategic account development, and complex transformation programs for global enterprises and highly regulated organizations.
I lead the full commercial lifecycle, from executive discovery and solution shaping to commercial structuring, contract closure, implementation alignment, and long-term account expansion. My work spans North America, Latin America, and EMEA.
I specialize in enterprise AI, customer experience, digital modernization, operating model transformation, and go-to-market strategy. I help executive teams prioritize investments based on business value, data and platform readiness, adoption risks, scalability, and measurable outcomes.
I have originated and expanded major global relationships, including growing the ByteDance/TikTok account from $5M to approximately $18M. I also structured and expanded a $60M multi-region fintech transformation involving AI-enabled customer experience, digital channels, and service delivery.
My commercial leadership includes strategic account growth, new-logo acquisition, complex deal leadership, value engineering, business-case development, and executive stakeholder alignment. I have delivered 34% year-over-year U.S. revenue growth and increased contract value by up to 40% through solution design, cost modeling, and negotiations.
I bring a cross-functional approach that aligns sales, solutions, finance, legal, technology, product, data, and delivery teams around commercially viable transformation roadmaps and scalable operating models.