Alexander Kzntsv
Alexander Kzntsv

Senior Product Designer

Open to offers · Member since 13 Oct 2026
Location
Nicosia, Cyprus
Desired salary
5500–8000 EUR/monthly
Work preference
Remote Only / Full Time, Contract, Freelance
Experience level
Senior

About

Professional summary

I am a senior product designer with eight years of experience creating B2B SaaS, analytics, mobile, web, and e-commerce products. I take products from discovery and research through UX/UI design, validation, and launch.

I specialize in solving complex data-product and enterprise workflow challenges. In my recent work, I redesigned an internal analytics platform, improving role-based dashboard activation from 24% to 40% and reducing metadata-management task time by 50%.

I use research, usability testing, product analytics, and close collaboration with cross-functional teams to make informed design decisions. I have delivered measurable business outcomes, including a 22% increase in self-serve MRR through a subscription-flow redesign.

I build and scale design systems, establish design processes, and help teams work more efficiently. I have created design systems used across multiple product and development teams, while also mentoring designers and coordinating with product, engineering, analytics, and business stakeholders.

I am experienced with AI-assisted design workflows, from research synthesis to working prototypes. I also co-founded and designed an AI transcription application released on the App Store and Google Play, owning its positioning, onboarding, subscription flow, and brand.

Notice period: 2 weeks

Skills

26 capabilities

Tech stack & tools

Working toolkit

Assets and Media

Design

Development

Experience

Career history

Product Designer, Avito BI Avito

I am the sole designer for Avito BI, an internal analytics platform used by product, analytics, and business teams to create dashboards and make data-driven decisions. I own discovery, UX design, usability testing, and coordination across teams.

I increased user activation from 24% to 40% by redesigning homepage navigation and content discovery, and reduced metadata-editing task completion time by 50% by consolidating four touchpoints into one panel. I also designed data-quality indicators, Datasets for governed reusable SQL results, Data Apps for publishing notebook-based dashboards, and Charts 2.0, an embeddable chart component standardized with two product teams.

Independent Product Designer Independent

I co-founded and designed Speakr, an AI transcription application released on the App Store and Google Play. I owned the product positioning, onboarding, subscription flow, and brand experience.

I also designed the web product and marketing website for Visaver, a B2B video-transcription startup. My work covered end-to-end product and marketing design for the platform.

Senior Product Designer AppFollow

I worked on a web service for monitoring app-store performance and key product metrics. I led major product-design initiatives, including a research-led subscription-page redesign that increased plan-page-to-checkout conversion by 7% and self-serve MRR by 22%.

I redesigned navigation through a staged rollout, with 90% of users remaining on the new version and 94% reporting positive feedback. I also drove 70% first-month adoption of Reply to Reviews, built a Figma design system for three product teams, introduced qualitative UX research, and established processes that reduced design iterations to a single sprint cycle.

Senior Product Designer / Product Designer, Internal Products MTS

I designed Smart Home and Beffo mobile-app experiences, including a redesigned Home screen that achieved 89% task completion and 9/10 satisfaction in usability testing. I also designed onboarding to make smart-home technology easier to understand and adopt.

For internal products, I redesigned the core interface of a project-budgeting system, increasing NPS by 15 points. I also redesigned a legacy timesheet system for 6,000 employees, achieving 72% CSAT.

Product Designer, Alldoyoga Decathlon

I optimized core product flows for Alldoyoga, an international sports e-commerce product. I focused on improving the usability and consistency of the digital experience.

I developed a design system in collaboration with front-end developers and mentored a junior designer. My work supported scalable interface implementation across the product.

Designer KR Digital

I designed interfaces for e-commerce platforms and contributed to multiple web and mobile product projects at a product studio. I worked across varied client and product requirements.

My responsibilities included creating user interfaces and collaborating with multidisciplinary teams to deliver digital product experiences.

Education

Learning history

Moscow Academy of Finance and Law

Bachelor's degree / Master of Management, Management

Completed higher education in management at the Moscow Academy of Finance and Law in Moscow, Russia.

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