Digital Marketing Manager

I built the company's digital marketing presence from the ground up across SEO, Google Ads, Meta Ads, email marketing, and social media. I developed a search-first paid media strategy with conversion-focused campaign improvements and negative-keyword optimization.

I produce AI-assisted social video content for Instagram and TikTok using Veo, Kling, Runway, and CapCut. I also create SEO blog content with metadata packages and schema markup, manage Mailchimp newsletters and sequences, and supported the Idaho/Pacific Northwest branch launch.

I led email marketing through newsletters and automated sequences to improve audience engagement. I managed social media activity and content production to strengthen digital brand visibility.

I improved website SEO and created high-performing content, collaborated on blog strategy that increased organic traffic by 45%, and produced scheduled social content that grew followers by 60% in six months. I also oversaw more than 100 influencer collaborations, developed YouTube content strategy and search optimization, and directed a PR team.

I produced and scheduled engaging social media content to increase brand visibility and audience growth across digital platforms. I supported content planning and execution aligned with the company's marketing goals.

I contributed to SEO-oriented content efforts and collaborated on digital campaigns designed to improve organic reach and engagement.

I designed interactive English-language programs focused on improving learner fluency, participation, and engagement. I adapted teaching activities to support effective learning outcomes.

I also participated in school public relations and parent communication projects, helping maintain clear and positive communication with the education community.

I trained and led a team of educators to ensure the high-quality delivery of academic programs. I provided guidance on teaching practices, program implementation, and team coordination.

I initiated quarterly curriculum updates to improve learning outcomes and maintain engaging, relevant educational experiences for students.

I handled VIP guest services and provided personalized support throughout the guest experience. I focused on responsive communication and service quality to improve customer satisfaction.

I worked in an international hospitality environment, coordinating guest relations needs and supporting a positive brand experience.