Client Director / Area Sales Manager

Manage a portfolio of financial clients with responsibility for revenue growth, retention, relationship performance, and account expansion. Develop account business plans and deliver consultative financial solutions aligned with client goals.

Build relationships with senior executives, use financial analysis and performance insights to influence decisions, and identify cross-sell and upsell opportunities. Collaborate with internal teams to support onboarding, execution, account health, risk mitigation, and customer satisfaction.

Owned and grew a portfolio of dealer accounts, including two vacant territories, with accountability for revenue retention, expansion, and client performance. Developed account business plans and consistently exceeded sales targets through upsell and cross-sell execution.

Built senior relationships with dealer principals, general managers, and operators while delivering data-driven performance analysis to improve financing penetration and client strategy. Maintained Salesforce pipeline activity, partnered cross-functionally on customer success, mentored peers as an ALPS Mentor, and received ASM of the Year and Peer Coach of the Year recognition for three years.

Led finance operations across five locations, driving profitability, compliance, customer satisfaction, and consistent execution. Strengthened lender partnerships to improve approval rates, deal flow, and revenue performance.

Increased product penetration through consultative selling and tailored financial solutions. Managed hiring, training, and development for sales and finance teams, and structured and negotiated contracts aligned with customer and business needs.

Managed sales performance, inventory efficiency, lead generation, and customer engagement initiatives. Reduced inventory aging from 256 days to 90 days, improving cash flow and operational efficiency.

Improved lead conversion through digital sales strategy and pipeline optimization. Ensured sales and finance compliance while coaching the team on solution-based selling and customer-focused engagement.

Promoted into a senior leadership role overseeing dealership operations, sales performance, profitability, and customer experience. Ranked number three among 120 stores in net-to-gross profit for 11 consecutive months.

Managed budgeting, forecasting, and performance metrics to support sustained growth. Built and led high-performing teams focused on revenue generation, customer retention, and a 99% CSAT result.

Generated and converted sales leads through CRM-driven strategies, building long-term client relationships that supported retention and repeat business. Drove consistent revenue growth through effective lead management and customer engagement.

Recognized as a top performer 17 times for sales and CSAT performance and earned the GM Mark of Excellence twice. Trained new hires on CRM tools and customer engagement best practices.