Junior Graphic Designer

Designed promotional collateral, including social media assets, event posters, and printed event materials, while maintaining consistent theme aesthetics and brand recognition.

Managed end-to-end print production, including pre-press file preparation, formatting, color checks, and vendor coordination for large-scale decor and physical printables. Created event themes and decor environments, and supervised volunteers during event setup and visual execution.

Applied human-centered Design Thinking methodologies, including empathize, define, ideate, prototype, and test, to solve a complex business brief for an external partner company. Translated partner objectives and user research into visual and conceptual prototypes, refining solutions through mentor feedback and testing.

Collaborated in a multidisciplinary team of eight, facilitating brainstorming sessions, synthesizing problem spaces, and aligning deliverables with sprint milestones. Delivered final client presentations that communicated strategic design choices, critical reasoning, and proposed value to stakeholders.

Conducted a competitive visual and social media audit across Instagram, Facebook, and TikTok to assess industry benchmarks, brand positioning, content cadence, and tone of voice. Analyzed audience demographics and brand gaps for a local craft brewery with limited online visibility.

Developed a multi-channel social media communication strategy to strengthen brand identity and extend national reach. Worked directly with business owners to understand their brand ethos, craft culture, and objectives, translating insights into actionable creative plans.

Bachelor's degree program in Communication Sciences with a specialization in Advertising. Expected graduation in June 2026.