Senior Product Manager

I lead product strategy and roadmap delivery for digital financial solutions across Questrade and Flexiti, with a focus on customer experience and growth.

I drive DRIP optimization, insurance platform improvements, core-system security initiatives, and the scalable integration of Flexiti products into the Questrade ecosystem.

I led the implementation of an AI- and ML-powered content moderation platform that protected clients from inappropriate content and reduced legal risk.

I delivered a process for reporting illegal content to legal authorities, including NCMEC, and created a personalized demo application to improve the sales process and demonstrate platform capabilities.

I used Google Analytics and Hotjar insights to optimize the website user journey, increasing conversion from 4% to 6% and reducing bounce rate by 20%.

I redesigned homepage UX and calls to action to grow the marketing lead database by 80%, and led research and implementation of ERP and shipping solutions to reduce operational costs.

As a Tribe Manager, I led infrastructure optimization initiatives that delivered 47% AWS cloud-cost savings within four months.

I managed a 31-person engineering tribe, improved product and engineering KPIs, and co-defined the engineering career ladder and key organizational roles.

I mentored Product Managers on advanced discovery and prioritization for a product serving 1.6 million monthly active users, shifting the roadmap toward outcome-driven planning.

I led an agile transformation across 11 teams and facilitated C-level OKR planning sessions to improve strategic alignment and team autonomy.

I co-led annual vision and quarterly roadmap definition for a product with approximately 1.7 million monthly active users and major B2B clients including Booking.com.

I coached Product Owners to take full product ownership and introduced processes that improved communication and alignment with business stakeholders.

I managed product strategy and roadmap delivery for an e-commerce platform generating more than USD 60 million in monthly revenue.

I led Black Friday preparation projects for three consecutive years and drove enhancements that increased email subscribers by 30% while improving conversion and cart-to-order KPIs.

I worked as an Agile Project Manager in Porto Alegre, Brazil.

I supported agile project delivery during this period.

I worked as a Software Development Coordinator in Porto Alegre, Brazil.

I coordinated software development activities and teams.

I worked as a Business Analyst in Porto Alegre, Brazil.

I contributed to business analysis and software-related initiatives.

I worked independently as a Software Developer Consultant in Porto Alegre, Brazil.

I provided software development consulting services for clients.

Artificial Intelligence program in Porto Alegre, Brazil.

Computer Networks technical program in Porto Alegre, Brazil.