Business Development Manager

Develop strategic client partnerships and deliver data-driven commercial advertising solutions for clients across Kent and South East London. Own territory development, strategic account relationships, pipeline growth, and commercial delivery.

Increase retention and repeat investment through consultative account management and insight-led campaign planning. Produce proposals, presentations, forecasts, pipeline analysis, performance reports, and strategic recommendations for clients, agencies, and senior stakeholders.

Champion adoption of AI tools and emerging technology, sharing best practice to improve team efficiency and commercial effectiveness.

Recruited, trained, and developed a telesales team of eight to drive advertising revenue across multi-platform publishing products.

Partnered with the business owner to develop commercial strategies, secure agency and direct advertiser relationships, and generate revenue across a portfolio of 60 local publications.

Managed the full sales cycle from prospecting and proposal development through negotiation, conversion, account growth, and coordinated campaign delivery.

Provided independent advertising, marketing, and media consultancy services to businesses and agencies across Kent and London.

Advised clients on strategy, campaign planning, media buying, and audience engagement. Managed end-to-end campaign delivery, including creative development, production, performance analysis, and commercial recommendations.

Championed commercial growth for KMTV by driving advertising revenue through direct sales and KM Media Group sales channels.

Established strategic partnerships with advertisers, agencies, and stakeholders, while directing sales and marketing initiatives to improve brand awareness and advertiser engagement.

Produced business plans, forecasts, and board-level reports and managed budgets to support strategic commercial decision-making.

Spearheaded new business development and expanded existing client accounts, including relationships with annual budgets exceeding £100,000.

Developed marketing, branding, and communications strategies for clients across multiple sectors. Created proposals, presentations, and pitches to secure new business and strengthen client relationships.

Supported operational management, CRM, performance improvement, and culture initiatives in a senior agency role.

Developed and expanded relationships with new and existing advertising clients across Kent.

Generated more than £450,000 in first-year revenue and increased annual billings to approximately £600,000 through new business development and account expansion.

Influenced senior decision-makers to secure commercial opportunities and grow strategic client accounts.

Led the Kent business team in delivering commercial growth through sales activity, sponsorship opportunities, promotional solutions, and partnership development.

Supported commercial performance across radio, press, online, and related media platforms.

Delivered revenue growth through strategic sponsorship, promotional, and partnership opportunities across radio, print, digital, and live-event media platforms.

Developed commercial opportunities that strengthened client partnerships and supported wider media business performance.

Built expertise in media planning, creative development, consumer insight, digital marketing, and post-campaign analysis.

Acted as a central liaison between regional offices and sales teams, supporting collaboration, campaign delivery, and commercial performance.