Erfan Farrokhi
Erfan Farrokhi

Creative Director | Art Director | Brand Strategistr

Open to offers · Member since 23 Oct 2026
Location
Antalya, Türkiye
Desired salary
Unspecified
Work preference
Hybrid / Full Time, Freelance
Experience level
Senior

About

Professional summary

I am a multidisciplinary Creative Director, Art Director, and Brand Strategist focused on building meaningful brand experiences. I translate abstract ideas into cohesive visual, spatial, and narrative systems that shape customer perception, memory, and loyalty.

I combine brand strategy, creative direction, content strategy, and visual identity design to help hospitality, tourism, consumer, and experience-led businesses create stronger relationships with their audiences. My work moves beyond visual styling to connect business goals with memorable customer journeys.

I have led creative campaigns, multidisciplinary teams, branding projects, video productions, and digital content systems across tourism, media, television, apparel, healthcare, and consumer brands. I am experienced in developing concepts from early strategy through production and final delivery.

I also create cinematic content, motion graphics, animations, product visualizations, and visual narratives. My filmmaking background helps me use storytelling, atmosphere, and emotion to communicate a brand’s philosophy and build trust.

I design AI-assisted workflows, CRM automations, and content production systems that reduce operational friction while maintaining a human-centered approach. I work fluently in Persian and English and am developing my Turkish language skills while based in Antalya, Turkey.

Skills

25 capabilities

Experience

Career history

Founder & Creative Director DASEIN Studio

Founded and lead a freelance creative studio serving hospitality and experience-led businesses. Develop brand strategy, creative direction, content systems, and customer journey strategies that improve direct customer relationships and online presence.

Work as a growth strategist and hands-on consultant for Studio Hayy, helping transition the business from one-off instrument sales toward workshops, retreat collaborations, and community-led experiences. Design AI-powered workflows, CRM automations, cinematic content, and brand narratives.

Video Editor & Content Director Yuser Dijital

Edit short-form vertical content for healthcare and specialist clients while adapting to each client’s established editing style. Direct and shoot content from camera operation through final cut.

Build AI-assisted editing, design, and publishing workflows, including transcription, caption and subtitle generation, template-driven graphics, and scheduled delivery. Support continuous Turkish- and English-language publishing across client accounts.

Creative Director & Marketing Strategist Iran Tourism Consortium

Led creative strategy for tourism marketing campaigns, designing interactive and gamified experiences to increase audience engagement. Developed storytelling and branding approaches aligned with visitor experience and long-term strategic objectives.

Directed multidisciplinary creative teams to maintain a cohesive visual identity across digital platforms, campaigns, and live events. Collaborated with stakeholders to connect marketing, brand communication, and experiential strategy.

Art Director & Branding Strategist Persian Light Iran

Led the development of the company’s visual identity, packaging system, and brand positioning. Established a consistent digital presence through product visualizations, 3D animations, and content strategy.

Facilitated strategic workshops with executive leadership to define long-term brand direction and communication strategy. Worked remotely with the Tehran-based organization.

Senior Graphic Designer & Compositor Itok Sima

Created motion graphics, compositing, and visual assets for national television productions, including the children’s animated series FARYAD.

Designed visual packages for promotional campaigns, talk shows, and entertainment programs. Delivered broadcast-ready creative assets as a part-time senior designer and compositor.

Founder & Product Manager FunDye Clothing Brand

Founded and managed an independent apparel brand, overseeing business strategy, product development, marketing, operations, sourcing, production, branding, and product launches.

Grew the Instagram audience to more than 10,000 organic followers and increased annual sales by 40% through content-driven marketing. Led a team of five and managed the end-to-end customer experience.

Senior Graphic & Motion Designer Manatoon

Delivered more than 30 multimedia projects for national and commercial clients. Produced promotional films, motion graphics, branding assets, animations, and educational content.

Supported projects from creative concept through visual production, using graphic design and motion design to communicate brand and educational messages.

Graphic & Motion Designer IranKala TV

Produced broadcast graphics, title sequences, logo animations, and promotional content for IranKala TV. Contributed to the channel’s visual identity across more than 50 projects.

Created consistent on-air visual assets and motion content supporting programming, promotions, and brand communication.

Editor & Motion Designer Tehran Municipality

Produced motion graphics, promotional videos, and animated infographics for public communication campaigns and internal initiatives.

Applied video editing and animation skills to create clear, engaging visual communication for municipal audiences and stakeholders.

Education

Learning history

Art & Science University

Associate Degree, Film Directing

Specialized in narrative development and cinematic storytelling. Directed three short films and contributed to more than ten productions across directing, cinematography, and production.

National Broadcasting School

Diploma, Animation

Specialized in traditional and stop-motion animation. Produced more than twenty animation projects and developed proficiency in Adobe Creative Suite and animation workflows.

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