About this role.
This freelance Ads Quality Rater role evaluates and grades online advertisements against user keywords to improve AI-driven ad delivery. The work requires reviewing content in both Italian and English, researching topics online, and applying consistent judgment using program guidelines. It is a remote, long-term project for residents of Brazil, with a flexible schedule of 5 to 20 hours weekly based on project needs. The role is suited to detail-oriented bilingual internet users seeking variable part-time freelance work rather than a guaranteed-hours position.
Role DNA
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Job Complexity
2/5Pace & Pressure
3/5Autonomy Level
5/5Communication Load
2/5Salary analysis
Estimated compensation compared with the broader US market for similar roles.
Core skills
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Sample interview questions
I would first identify the user’s likely intent, then compare the ad’s product, service, and message with that intent. I would apply the program’s rating guidelines consistently and use research where needed to verify relevance.
I work in focused blocks, carefully review the applicable guidelines, and avoid making assumptions based on the first impression. If an item is unclear, I would research it and follow the defined escalation or decision process.
I am comfortable reading and interpreting online content in both Italian and English. This allows me to assess wording, cultural context, search intent, and advertisement relevance across both languages.
I would evaluate it against the rating criteria rather than relying only on personal preference. I would document or assign the appropriate quality rating based on relevance, accuracy, and the guidance provided by the program.
I would plan my work around the minimum commitment, monitor task availability regularly, and remain flexible when volume changes. I understand that project-based freelance work may not provide the same number of hours every week.
Welo Data is an award-winning localization and data transformation company. We run one of the world’s largest Ads Rating Programs and we want you to join!
As an Ads Quality Rater, you will review and grade internet advertisements to help shape how ads are delivered to the end users. In other words, you’ll tell the AI program how good or bad its advertisement suggestions are based on the user’s keywords.
You will review ads in both English and Italian
This role is great for people who:
– Surf the internet daily
– Use major search engines frequently
– Know what people want based on a few keywords
– Enjoy researching topics online
– Want a flexible and fun side job
Project Details
Job Title: Ads Quality Rater
Pay Rate: Based on tasks (approximately $6.5 per hour)
Location: Remote/work from home – must be based in Brazil
Hours: Set your schedule based on the following – Minimum commitment is 5 hours per week. You can choose to work up to 20 hours per week.
Start Date: ASAP
Employment Type: Independent Contractor/Freelance/Self-Employed
Project Duration: Long-term
Note:
– Even though the position is WFH, you must reside in the country that is noted in this description. This will be automatically checked during the hiring process.
Recruitment Process
– There is no formal interview for this job! No phone calls, no waiting, and no wasting time wondering whether you got the job or not.
– Instead, you will be guided through a self-paced and automated recruitment process.
IMPORTANT NOTE: Welo Data uses numerous identity checks to ensure that everyone who makes the team is real, qualified, and ready to work. To avoid any misunderstandings, do not use IP masking programs (such as VPNs).
Experience & Requirements
- Fluency in Italian
- Strong understanding of English (written and spoken)
- Comfortable knowledge of modern popular culture
- Reliable computer system and internet connection
- Familiar with using online search engines
- Sign a standard Non-Disclosure Agreement and Service Level Agreement
Compensation
Additional Information
Please note that this work is based on project needs. Due to this, weekly hours may vary and flexibility with change is expected. You must legally be able to work on freelance projects in Brazil.
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