About this role.
DeleteMe is hiring a full-time Public Sector Marketing Specialist to execute marketing programs for federal, state, and local government audiences. The role adapts existing B2B SaaS and cybersecurity messaging into public-sector collateral, campaigns, event materials, and sales enablement resources. It requires close coordination with Product Marketing, Field Marketing, Sales, and GTM stakeholders, with substantial ownership of event logistics and project delivery. This is an early- to mid-career marketing generalist position requiring 2–5 years of experience and strong organizational, communication, and cross-functional execution skills.
Role DNA
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Job Complexity
3/5Pace & Pressure
4/5Autonomy Level
4/5Communication Load
5/5Salary analysis
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Core skills
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Sample interview questions
I would begin by clarifying the audience segment, its key risks, buying context, and required proof points with Sales and Product Marketing. I would retain the core positioning while tailoring terminology, use cases, customer evidence, compliance considerations, and calls to action to the federal audience. I would then review the assets with relevant stakeholders and track engagement to refine future versions.
I create a clear intake process that captures the business objective, audience, deadline, owner, dependencies, and expected deliverable for each request. I prioritize work based on revenue impact, event deadlines, and strategic importance, then communicate tradeoffs and timelines early. Regular status updates and a visible project tracker help prevent surprises and keep stakeholders aligned.
I would develop a detailed event plan covering objectives, target accounts, attendee messaging, booth requirements, collateral, shipments, vendor coordination, registrations, meeting schedules, and follow-up ownership. Before the event, I would confirm all logistics with a checklist and brief participating teams on messaging and lead-capture expectations. Afterward, I would ensure timely follow-up and report performance and lessons learned.
I partner with Product Marketing to establish approved messaging, modular templates, and reusable assets that address common audience needs. For new requests, I assess whether a small approved adaptation is sufficient or whether the request reveals a scalable content gap. This approach supports Sales quickly while reducing repetitive one-off work and protecting brand consistency.
I would first schedule a short discovery conversation to clarify the intended audience, business problem, success criteria, deadline, and available inputs. I would summarize my understanding in writing, propose a practical scope and timeline, and identify any decisions needed from the stakeholder. By turning ambiguity into documented requirements and next steps, I can move the project forward confidently.
About DeleteMe:
DeleteMe is the leader in proactive privacy protection. We help security teams reduce their human attack surface by continuously monitoring and removing exposed personal data (PII) from the open web — the very data threat actors use to launch social engineering, phishing, Gen-AI deepfake, doxxing campaigns, physical threats, and identity fraud.
Operating as a fast-growing, global SaaS company, DeleteMe serves both consumers and enterprises. DeleteMe has completed over 100 million opt-out removals, helping customers reduce risks associated with identity theft, spam, doxxing, and other cybersecurity threats. We deliver detailed privacy reports, continuous monitoring, and expert support to ensure ongoing protection.
DeleteMe acts as a scalable, managed defense layer for your most vulnerable attack vector: your people. That’s why 30% of the Fortune 100, top tech firms, major banks, federal agencies, and U.S. states rely on DeleteMe to protect their workforce.
DeleteMe is led by a passionate and experienced team and driven by a powerful mission to empower consumers with privacy.
Job Title: Federal Marketing Specialist
Location: Remote
Job Summary:
DeleteMe is looking for a Public Sector Marketing Specialist to help coordinate and execute marketing programs supporting our growing Public Sector business across federal, state, and local government.
This is a hands-on marketing generalist role for someone who enjoys bringing programs to life, keeping cross-functional work moving, and adapting great marketing to different audiences. You’ll serve as a key connection point between our Public Sector go-to-market team and broader Marketing organization, partnering closely with Product Marketing, Field Marketing, Sales, and other teams to make sure Public Sector has the campaigns, content, events, and materials it needs to succeed.
You don’t need to be a government subject matter expert or come in ready to build a Public Sector marketing strategy from scratch. Instead, we’re looking for a strong marketer and project manager who can take existing DeleteMe messaging and programs, thoughtfully adapt them for Public Sector audiences, and coordinate execution from start to finish.
This is a great opportunity for someone early to mid-career who wants broad exposure across marketing while taking meaningful ownership of an important and growing part of DeleteMe’s business.
Job Responsibilities:
-Coordinate Public Sector marketing programs across federal, state, and local government, helping translate broader marketing priorities into programs and deliverables that support the Public Sector go-to-market team.
-Adapt existing marketing content and messaging for Public Sector audiences, including one-pagers, presentations, case studies, email campaigns, event materials, and sales collateral.
-Partner closely with Product Marketing to ensure Public Sector messaging and materials are accurate, consistent, and aligned with DeleteMe’s broader positioning while reducing the need for one-off customization by the PMM team.
-Support Field Marketing and event execution, coordinating DeleteMe’s presence at conferences, industry events, dinners, and other Public Sector programs.
-Own event logistics and coordination, including booth preparation, material and swag shipments, vendor coordination, registrations, scheduling, dinner logistics, and on-site support.
-Represent DeleteMe at events and help ensure a polished, consistent experience for prospects, customers, partners, and other attendees.
-Partner with Public Sector Sales and GTM teams to understand upcoming needs, gather requirements, prioritize requests, and coordinate delivery of marketing materials and programs.
-Manage multiple projects and requests simultaneously, establishing timelines, coordinating stakeholders, and ensuring deliverables move from request through completion.
-Identify opportunities to standardize and scale Public Sector marketing materials, reducing repetitive one-off work and creating reusable resources for the GTM organization.
-Track program and event performance and share learnings with Marketing and Public Sector stakeholders to help improve future execution.
Job Requirements:
-A minimum of 2–5 years of marketing experience, ideally in a B2B, SaaS, technology, cybersecurity, or similarly fast-moving environment.
-Experience working as a marketing generalist with exposure to multiple areas such as field marketing, events, content, campaigns, product marketing, or sales enablement.
-Strong project management and organizational skills, with the ability to coordinate multiple stakeholders, timelines, and deliverables at once.
-Experience adapting existing messaging and content for different audiences rather than relying exclusively on creating new content from scratch.
-Strong written and verbal communication skills with excellent attention to detail.
-Experience supporting or executing events, conferences, dinners, webinars, or other field marketing programs.
-A collaborative working style and comfort partnering across Marketing, Sales, Product Marketing, and other GTM teams.
-Ability to take a request that may initially be ambiguous, identify what is needed, and coordinate across the organization to get it done.
-Comfort working in a fast-moving environment where priorities evolve and successful execution requires initiative and flexibility.
-Public Sector experience is a plus, but not required. Exposure to government, defense, cybersecurity, or other complex B2B markets can be helpful, but we’re primarily looking for a strong marketer who can learn the audience.
What we offer:
Comprehensive health benefits – Medical, Vision, Dental
401k matching
20 days paid time off
15 sick days
12 company-paid holidays
Childcare expense reimbursement
Fitness and cell phone reimbursement
Birthday time off
Benefits and eligibility may vary based on role, employment status, and other factors.
Compensation
Additional Information
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