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Adoption Strategist – APAC

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Remote from
Singapore
Salary
Undisclosed
Employment
Full Time
Experience
Open level
Published
Apply before
22 Nov 2026
Listing views
16
Application actions
0
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AI Summary

The role, at a glance.

Adoption Strategist is a senior customer-adoption and enablement role supporting ElevenLabs’ corporate and mid-market customers across APAC. The role designs scalable onboarding, lifecycle, workshop, and playbook programs that improve activation, time-to-value, and product expansion. It requires deep expertise in AI products, especially voice and conversational AI, alongside strong analytics and AI-enabled workflow automation. The strategist partners with Account Management, RevOps, Customer Experience, Solutions Engineering, Product Marketing, and implementation partners without directly owning accounts or technical deployments.

Role DNA

A quick view of the complexity, pace, ownership and collaboration implied by the job description.

Job Complexity

5/5
EasyHard

Pace & Pressure

5/5
RelaxedFast-paced

Autonomy Level

5/5
GuidedFull ownership

Communication Load

5/5
IndependentCollaborative
AI insightThis is a new, senior builder role with evolving scope, responsibility for scaled programs, and demanding cross-functional influence requirements. Success depends on combining product expertise, analytics, operational design, live enablement, and fluency in English and Mandarin.

Salary analysis

Estimated compensation compared with the broader US market for similar roles.

Estimated job median (per year)Highly competitive
$150,000
US market range (per year)$120k–$180k
AI insightThe yearly pay period is inferred from the job context; it was not explicitly stated by the employer. No employer salary was disclosed. The annual USD figures are AI-estimated market guidance for a senior remote customer adoption and enablement role at an AI software company; the yearly cadence is inferred from the full-time senior professional context.

Core skills

Skills and capabilities most closely associated with this opportunity.

Sample interview questions
How would you design a scalable adoption program for a newly launched ElevenLabs product?

I would begin by defining the priority customer segments, core use cases, activation milestones, and leading indicators of successful adoption. I would then build a repeatable journey combining self-serve guidance, in-product or email prompts, workshops, office hours, and targeted outreach triggered by customer behavior. I would measure activation, time-to-value, feature depth, and expansion signals, then iterate the program with customer feedback and performance data.

Describe how you would identify customers who are not realizing value from a voice AI platform.

I would combine usage data with configuration and outcome signals, such as incomplete setup, low agent activity, prompt quality issues, limited feature adoption, or stalled usage after onboarding. I would segment the causes into actionable patterns and create targeted interventions, including playbooks, configuration audits, educational content, and live enablement. I would share recurring product or data gaps with RevOps and product teams to improve reporting and the customer journey.

How do you use AI tools to make enablement operations more scalable?

I use AI to accelerate content creation, synthesize workshop feedback, classify customer questions, draft segment-specific communications, and automate internal workflows. I would ensure that automation supports a clear operating model with quality checks, approved messaging, and measurable customer outcomes. The objective is to free the team from repetitive work while making high-quality guidance available to more customers.

Tell us about a time you influenced cross-functional teams without direct authority.

I align stakeholders around a shared customer problem, clear evidence, and a practical plan with defined owners and success metrics. For example, when adoption data shows a recurring onboarding failure point, I would present the affected segment, business impact, and proposed changes to enablement, product, and operations teams. Regular progress reviews and transparent reporting help maintain momentum without relying on formal authority.

How would you tailor a regional enablement strategy for APAC while preserving global scalability?

I would retain a common global framework for product positioning, onboarding milestones, measurement, and core assets, while adapting delivery for language, customer maturity, use case, and local buying context. For Mandarin-speaking customers, I would ensure that workshops and supporting resources are accessible and culturally clear. Regional insights would be documented as reusable patterns so successful APAC approaches can strengthen the global adoption model.

This analysis is generated from the job description. Salary estimates, role characteristics and sample answers are guidance, not employer-provided facts.
Opportunity details

About this role.

About ElevenLabs

ElevenLabs is an AI research and product company transforming how we interact with technology.

We launched in January 2023 with the first human-like AI voice model. Today, we serve millions of users and thousands of businesses – from fast-growing startups to large enterprises like Deutsche Telekom and Meta. Our investors are some of the world’s most prominent, including Andreessen Horowitz, ICONIQ Growth and Sequoia. We’ve raised $781M in funding and our last valuation was $22B – multiples of 11, always.

We have expanded from voice into three main platforms:

  • ElevenAgents enables businesses to deliver seamless and intelligent customer experiences, with the integrations, testing, monitoring, and reliability necessary to deploy voice and chat agents at scale.

  • ElevenCreative empowers creators and marketers to generate and edit speech, music, image, and video across 70+ languages.

  • ElevenAPI gives developers access to our leading AI audio foundational models.

Everything we do is the result of the creativity and commitment of our team – builders doing the best work of their lives. We are researchers, engineers, and operators. IOI medalists and ex-founders. If you want to work hard and create lasting positive impact, we want to hear from you.

How we work

  • High-velocity: Rapid experimentation, lean autonomous teams, and minimal bureaucracy.

  • Impact not job titles: We don’t have job titles. Instead, it’s about the impact you have. No task is above or beneath you.

  • AI first: We use AI to move faster with higher-quality results. We do this across the whole company—from engineering to growth to operations.

  • Excellence everywhere: Everything we do should match the quality of our AI models.

  • Global team: We prioritize your talent, not your location.

What we offer

  • Innovative culture: You’ll be part of a generational opportunity to define the trajectory of AI, surrounded by a team pushing the boundaries of what’s possible.

  • Growth paths: Joining ElevenLabs means joining a dynamic team with countless opportunities to drive impact – beyond your immediate role and responsibilities.

  • Learning & development: ElevenLabs proactively supports professional development through an annual discretionary stipend.

  • Social travel: We also provide an annual discretionary stipend to meet up with colleagues each year, however you choose.

  • Annual company offsite: Each year, we bring the entire team together in a new location – past offsites have included Croatia and Italy.

  • Co-working: If you’re not located near one of our main hubs, we offer a monthly co-working stipend.

About the role

This is a brand new Adoption Strategist role sitting at the intersection of adoption, enablement, scaled programs, and product expertise so we expect the scope to evolve and want someone excited to build as it does. You’ll design and run the programs – onboarding tracks, lifecycle campaigns, workshops, adoption playbooks – that drive corporate and mid-market customers to activate their core use case and expand into new ones. Everything you build has to scale across a high-volume book, not be custom to one account. You’ll need deep product fluency – enough to be the most credible voice in the room on how to use the product well – without ever owning an account or its technical implementation directly. This is a builder role for someone extremely analytical, comfortable running live enablement at scale, and already advanced with AI tools to automate the systems behind it.

Since this is a new role, we expect the scope to evolve over time – being adaptable and excited to build is a core part of being successful here. Focus areas include, but aren’t limited to:

  • Drive strong adoption by building and delivering scalable enablement and activation programs that educate customers on best practices, and get them to time-to-value quickly on their core use case

  • Develop deep product expertise across the entire ElevenLabs platform, with a focus on ElevenAgents and ElevenCreative – you’re a product expert on our existing product and you’re constantly the first to learn new products coming to market

  • Proactively audit customer agents prompts, configurations, and feature setup to identify gaps, and share recommendations as a value-add service that drives deeper adoption

  • Track and drive key leading and lagging adoption metrics, partnering with Revenue Operations to iterate on our reporting capabilities, and use those trends to develop data-driven adoption strategies and playbooks across the customer base in region

  • Partner with Account Management and CX to deliver targeted adoption and enablement campaigns, including regional live workshops and webinars, based on opportunities or new product releases

  • Engage with external implementation partner and internal teams to help unify adoption strategy across the customer journey (e.g., Solutions Engineering, GTM, Customer Experience, Product Marketing and Engineering)

  • Partner with leadership on high-impact initiatives that support the local GTM team and global results

Requirements

  • 6+ years in adoption, customer/partner enablement, digital CS programs, enterprise growth or similar role- at an AI-native or highly technical company with a large, low-touch book

  • Experience with voice AI, TTS, conversational AI, or developer-facing products

  • A track record of building adoption focused programs from the ground up: onboarding tracks, scaled adoption playbooks, self-serve content, and more

  • You think in systems but are creative: you’re always asking “how do we scale or automate this,” and building automations and workflows with AI tools is ingrained in how you work

  • Extremely analytical: you identify trends easily and use them to close gaps, surface opportunities or standardize best practices. You also identify data points that aren’t yet tracked but would uncover new insights and change strategy

  • Comfortable driving cross-functional outcomes without direct authority, working effectively with Account Management, FDE, RevOps, and GTM to move adoption forward

  • Experience managing a high-volume book of business at scale, mid-market or commercial segment

  • Language Requirements – Must be fluent in English and Mandarin

Growth Potential

We believe in hiring the best talent in the world to make an impact in the right role at the right time. At ElevenLabs, strong performance creates opportunities for growth. Here are some of the career paths you can expect after excelling in this role:

  • Growth Roles – Regional Adoption Lead

  • Other teams: Account Management, Digital CX or Deployment Strategist

Location

This role is remote out of Singapore

#LI-Remote

We are an equal opportunity employer and do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, age, veteran status, disability or other legally protected statuses.

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