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LevelUp

Senior Marketing Strategist

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Remote from
Philippines
Salary
Undisclosed
Department
Marketing & Sales
Employment
Full Time
Experience
Senior
Published
Apply before
30 Nov 2026
Listing views
32
Application actions
2
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AI Summary

The role, at a glance.

LevelUp is hiring a Senior Marketing Strategist to own integrated B2B demand-generation strategy for a portfolio of mid-market technology clients. The role combines strategic planning, client workshops, campaign optimization, website conversion strategy, and direction of creative and specialist teams. Success depends on connecting paid, organic, content, email, automation, and web initiatives to pipeline and revenue outcomes. The strategist will use HubSpot, analytics platforms, advertising tools, and AI-enabled workflows while acting as a confident senior client advisor. This is a full-time remote role aligned with the Philippines.

Role DNA

A quick view of the complexity, pace, ownership and collaboration implied by the job description.

Job Complexity

4/5
EasyHard

Pace & Pressure

4/5
RelaxedFast-paced

Autonomy Level

5/5
GuidedFull ownership

Communication Load

5/5
IndependentCollaborative
AI insightThis is a senior agency-facing role requiring ownership of multi-channel programs across several client accounts. It demands both analytical rigor and the confidence to lead workshops, challenge assumptions, and coordinate specialists toward commercial results.

Salary analysis

Estimated compensation compared with the broader US market for similar roles.

Estimated job median (per year)Market rate
$85,000
US market range (per year)$75k–$110k
AI insightThe yearly pay period is inferred from the job context; it was not explicitly stated by the employer. No employer salary was disclosed. The yearly cadence is inferred from the full-time senior professional role; the figures are estimated annual USD market guidance, not employer-provided compensation.

Core skills

Skills and capabilities most closely associated with this opportunity.

B2B marketing strategyDemand generationClient workshopsHubSpot Marketing HubGoogle AdsLinkedIn AdsGoogle Analytics 4Search engine optimizationContent strategyConversion rate optimizationMarketing automationCRM workflowsCampaign optimizationMarketing analyticsAI automation
Sample interview questions
How would you build an integrated demand-generation plan for a new B2B technology client?

I would begin with revenue goals, target segments, buying journeys, existing funnel data, and sales feedback. I would then prioritize a coordinated mix of paid, organic, content, lifecycle, and website initiatives, define channel-specific KPIs, and establish a measurement plan tied to pipeline contribution rather than surface-level engagement.

Describe how you translate campaign performance data into an actionable client recommendation.

I first validate data quality and review performance by audience, channel, creative, landing page, and funnel stage. I identify the highest-impact constraint, quantify the likely commercial effect, and present a clear recommendation with supporting evidence, test design, owner, and expected success metric.

How have you used HubSpot to improve conversion and sales enablement?

I have used HubSpot to segment audiences, score engagement, automate nurture paths, route qualified leads, and provide sales teams with timely contextual information. I would align workflow logic with agreed lifecycle definitions and regularly audit conversion rates to improve handoffs.

How do you manage disagreement with a client when the data contradicts their preferred approach?

I acknowledge the client's context and objectives, then present the relevant evidence in business terms such as pipeline quality, conversion rate, or cost efficiency. I recommend a practical test where appropriate, ensuring the decision is based on measurable outcomes rather than opinion.

How would you use AI in this role without sacrificing strategic quality?

I would use AI to accelerate research, insight synthesis, content ideation, reporting, and optimization workflows while retaining human ownership of positioning, audience decisions, quality control, and client recommendations. Outputs should be validated against data, brand context, and commercial objectives before deployment.

This analysis is generated from the job description. Salary estimates, role characteristics and sample answers are guidance, not employer-provided facts.
Opportunity details

About this role.

Company Overview

LevelUp is a specialist agency providing outsourcing solutions to agencies, software vendors, and website owners. For over seven years, we have successfully collaborated with a variety of companies, providing valuable technical, operational, and back-office support. We have a large team of skilled and passionate professionals who are committed to delivering high-quality work for our clients.

Position Overview

Join LevelUp and collaborate with a UK-based B2B growth agency and HubSpot Diamond Partner dedicated to scaling private-equity-backed tech companies. In this role, you will take ownership of the marketing strategy for a portfolio of mid-market B2B clients. Your responsibilities will include designing integrated demand generation plans, facilitating client workshops, and directing creative, content, and specialist teams to execute your vision. You will establish the strategy and manage the corresponding programs from launch to optimization, leveraging specialists and AI for much of the creative and development work. This is not a single-platform specialist role; you will oversee the entire program rather than a single ad account. We are seeking a strategic thinker who connects every task to tangible business results, confidently challenges clients when data suggests alternative approaches, and effectively balances analytical insights with strong creative judgment. This is a fully remote, work-from-home position.

Reference: 2644-327172

Responsibilities

  • Design and execute integrated demand generation programs for B2B clients across paid search, LinkedIn, paid social, AEO, SEO, content, events, and client websites.
  • Take ownership of the strategic direction for your client accounts, and lead presentations and workshops with key client stakeholders.
  • Brief and direct creative, content, and specialist teams, ensuring their deliverables align with the overarching strategy.
  • Monitor and optimize active campaigns, analyze performance data, and translate insights into actionable next steps tied to pipeline and revenue generation.
  • Shape website strategy, encompassing site structure, user journeys, and conversion optimization, while identifying opportunities through research and testing.
  • Collaborate with HubSpot specialists to configure automation and CRM workflows that support conversion and sales enablement.
  • Integrate AI tools as a fundamental component of planning, analysis, and campaign optimization.

Requirements (Must-haves)

  • Agency Strategy Experience: A proven background in B2B marketing strategy or planning within an agency setting.
  • Revenue-Driving Campaigns: Demonstrated success in designing and running programs across paid, organic, content, and email channels, with the ability to trace results directly to pipeline and revenue.
  • Data Analysis: Strong capability in extracting clear, actionable insights from marketing and web analytics platforms.
  • Client Leadership: Experience leading client presentations and workshops for non-technical audiences, with the ability to steer client engagements effectively.
  • AI and Automation: Proven track record of utilizing AI and automation to enhance workflows or improve overall marketing performance.
  • Marketing Tools: Proficiency in HubSpot Marketing Hub, Google Ads, LinkedIn Ads, GA4, Google Search Console, Ahrefs, and various AI applications.

Nice-to-haves

  • A degree in marketing, business, strategy, or a related field.
  • HubSpot certifications, such as Implementation, Revenue Operations, or Platform Consulting.
  • Experience managing campaign budgets and ensuring spend efficiency.
  • Familiarity with intent or demand-signal tools for prioritizing high-intent prospects.

More Information

  • This is a fully remote position with a standard 40-hour fixed-schedule work week.
  • We have a company culture that focuses on the well-being of its team members, with a good work life balance and respectful work environment.
  • Benefits: Basic Philippines government-mandated benefits (13th-month pay, SSS, PhilHealth, Pag-IBIG), remote setup support, and holiday observance of Philippine holidays.
  • Equipment provided

Compensation

Additional Information

Apply now >

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