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Growth Marketing Manager (Studio)

AI Summary
Reedsy is seeking a Growth Marketing Manager to scale Studio, a writing and publishing application, from tens of thousands of daily users to millions of monthly active users. The role combines growth strategy, acquisition, referral programs, influencer and affiliate partnerships, community building, social content, and events. The successful candidate will be both creative and data-driven, with substantial growth or product marketing experience in a fast-moving startup. Familiarity with writing and publishing is valuable because the product serves authors. This fully remote role is available in the United Kingdom, United States, Canada, Netherlands, and France.
Remote from
UK, USA, Canada+2 more, France, Netherlands
Salary
EUR 40k–60k / yr
Employment
Full Time
Experience
Open level
Published
Apply before
12 Dec 2026
Listing views
24
Application actions
0
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Opportunity details

About this role.

About Reedsy

We’re here to give authors the tools and resources they need to create beautiful books. Our marketplace gathers the industry’s best publishing professionals — the likes of Neil Gaiman’s editor, Nora Roberts’ book marketer, and GRRM’s cover designer.

We’ve grown to a community of 5,000,000 authors, and transformed the way people write and publish their book. Want to hop on board and help us get to our next destination? Cool, keep reading!

Responsibilities

We’ve built an app called Studio that allows writers to develop their worlds and characters, improve their craft, and share their story with the world as a print or digital book. It’s unique and already used by tens of thousands each day. Your role is to grow the number of monthly active users into the millions, and turn Studio into the most essential app for authors. You’ll tap into new audiences, convert existing Reedsy users to Studio, and spread the word about why Studio is the best tool out there for writing and editing books.

You will:

  • Define objectives for growth with Reedsy’s management;

  • Leverage Reedsy’s existing ecosystem by implementing referral campaigns and driving user advocacy;

  • Grow our top of funnel through a network of affiliates and influencers, as well as partnerships with brands and publications;

  • Work with our content team to create engaging content for social media and organize events;

  • Tap into new audiences and try unproven community growth strategies.

Requirements

This role is for a creative and analytical marketer with significant experience in building communities. Here’s what we look for:

  • 5+ years of proven experience in growth or product marketing at a fast-paced startup;

  • Knowledge of the craft of writing through personal experience or studies;

  • Experience writing branded content (social and emails);

  • Experience in mobile video creation and editing; and

  • Strong ability to collect, analyze and report on performance data.

Bonus points

  • You’ve developed your own creative project (a book, a blog, a product — anything!);

  • Fluent in multiple languages. Reedsy welcomes applicants of all cultures and backgrounds; and

  • A good dose of ambition, a willingness to learn, and a great sense of humor.

Benefits

  • Work from home;

  • Paid paternal and maternal leave;

  • Annual team retreat

Salary range:

€40k – €60k

Apply now >

This job listing has been manually reviewed by the Jobicy Trust & Safety Team for compliance with our posting guidelines, including verification of the company's legitimacy, accuracy of job details, clarity of remote work policy, and absence of misleading or fraudulent content.

Role DNA

A quick view of the complexity, pace, ownership and collaboration implied by the job description.

Job Complexity

4/5
EasyHard

Pace & Pressure

5/5
RelaxedFast-paced

Autonomy Level

5/5
GuidedFull ownership

Communication Load

5/5
IndependentCollaborative
AI insightThis is a senior growth role with ambitious user-growth goals and responsibility for testing unproven community strategies. It requires strong analytical judgment, creative execution, and coordination across leadership, content, partners, and audiences.

Salary analysis

Estimated compensation compared with the broader EU market for similar roles.

Estimated job median (per year)Market rate
€50,000
EU market range (per year)€45k–€70k
AI insightThe employer explicitly states a yearly salary range of €40,000 to €60,000, with a midpoint of €50,000. A reasonable estimated European market range for an experienced remote Growth Marketing Manager is €45,000 to €70,000 per year, varying by hiring country, startup stage, and demonstrated growth impact.

Core skills

Skills and capabilities most closely associated with this opportunity.

Sample interview questions
How would you prioritize growth opportunities for Studio during your first 90 days?

I would begin with funnel analysis to identify the largest constraints across acquisition, activation, retention, and referral. I would combine quantitative product data with user interviews, segment authors by needs and behavior, and select a small portfolio of high-impact experiments with clear success metrics.

Describe a referral program you would design for a writing product.

I would build a simple two-sided program that rewards both the inviter and the invited writer with meaningful product value, such as premium features or editorial resources. I would test incentive types, referral prompts, timing, and sharing channels, then optimize for activated referred users rather than raw invitation volume.

How do you evaluate an influencer or affiliate partnership?

I define the target audience, expected contribution, tracking method, and unit economics before launch. I assess performance using attributed activated users, retention, conversion, content engagement, and cost per qualified acquisition, while also considering brand fit and reusable content value.

Tell us about a time you used performance data to improve a marketing campaign.

I review results by audience, channel, message, and funnel stage to isolate where performance differs from expectations. I then form a testable hypothesis, adjust one or two variables, and compare results against a baseline so the next decision is based on evidence rather than assumptions.

How would you communicate an unproven growth strategy to leadership?

I would frame it as a focused experiment with a target segment, rationale, required resources, measurable leading and lagging indicators, timeline, and predefined decision criteria. This approach makes the risk transparent while showing how the team will learn quickly and either scale, revise, or stop the initiative.

This analysis is generated from the job description. Salary estimates, role characteristics and sample answers are guidance, not employer-provided facts.
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