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Marketing and Commercial Specialist (Canada)

AI Summary
This role supports the Canadian market launch by coordinating integrated marketing campaigns, agency relationships, content localization, and commercial workflows. The specialist will maintain project timelines, identify delivery risks, manage the Canadian social calendar, and ensure marketing budget tracking is accurate. The position also handles inbound Canadian B2B requests and uses performance dashboards to identify practical next steps. It is a fast-moving, cross-functional role requiring strong organization, local market judgment, and clear stakeholder communication. The role is fully remote within Canada and contributes to a mission-driven consumer brand.
Remote from
Canada
Salary
Undisclosed
Employment
Full Time
Experience
Director
Published
Apply before
13 Dec 2026
Listing views
24
Application actions
1
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Opportunity details

About this role.

Not all heroes wear capes — but plenty of them use toilet paper

Want to challenge yourself at a purpose-led scale up AND make a difference in the world? Come join the revolootion!

Funny name, serious business

We make eco-friendly products and donate 50% of our profits to provide clean water and help build toilets for the billions of people who lack proper access. So far, we’ve contributed over $18 million AUD (roughly $12.5 million USD) to fund sanitation projects around the globe. Basically, we’re really good at doing good.

With hubs in Australia, the Philippines, China, the US, UK and Europe, our amazing team of 200+ work to make the biggest possible impact for people and the planet. Over the next couple of years, we’re hoping to increase our annual donation tenfold to get us closer to our dream of everyone in the world having access to clean water and sanitation services.

A bit about the role

You’ll be the operational co-pilot for our Canadian team as we build Who Gives A Crap into a household brand in Canada. Day to day, that means keeping campaigns moving, keeping commercial pipelines organised and making sure the day-to-day runs smoothly. It isn’t just about updating trackers. It’s about the groundwork that makes sure our brand lands locally and our regional commercial milestones get hit.

If you worked here this past month here are some things you might have been involved in

  • Coordinating campaign delivery across social, influencer, PR and events, so cross-functional work lands on schedule
  • Flagging project blockers early and keeping shared timelines and status documentation up to date
  • Being the day-to-day point of contact for our local agencies
  • Coordinating the Canadian social calendar with our global creative team and local agencies
  • Reviewing global and local content to make sure it feels authentically Canadian and on brand
  • Reviewing agency pitches for influencers and giving constructive feedback before they go to the Director for sign-off
  • Keeping the Canadian marketing budget tracker accurate, with zero errors
  • Working through inbound Canadian B2B enquiries, from bulk requests to reorders

Let’s talk about you

You’re a details person who loves a fast-moving team

We’re launching a new market, which means the work moves quickly and the to-do list changes often. You like having lots of moving parts in play and keeping them tidy. You know when to chase a deadline, when to flag a blocker early and when to ask for help.

You have a sharp instinct for what feels right

You notice when copy, an asset or an agency pitch sounds off brand or out of touch with Canadian nuances, and you can say why. You’re keen to suggest local ideas worth testing.

You like to follow the numbers

You’re comfortable in a dashboard. You enjoy spotting what’s working, what isn’t and what to test next, and you’d rather turn a messy report into a clear next step than wait for someone else to do it.

You give a crap

Do you want your work to make the world a better place? Do you want to work with other people who feel the same way? What a coincidence — us too!

Why should you work with us?

First off, as a certified B Corp™, we work to make a difference every day while maintaining the highest standards of social and environmental impact. With our most recent score of 125.5 we’re in very good company with other exceptional B Corps around the world.

We also believe that helping to make the world a better place should be rewarded accordingly – that’s why we offer competitive, market informed salaries, meaningful support towards healthcare for our team around the world, generous paid leave, tailored learning and development opportunities, and free toilet paper (yes, you read that right).

Our engagement surveys (thanks Culture Amp!) tell us that our team is really proud (95%) to work for Who Gives A Crap and, well, we couldn’t be more proud of that.

Have you made it this far?

If you’re still reading, we think there’s a strong chance you might be our kind of person. Here’s the thing, though — research suggests that 60% of women and underrepresented folks might have already talked themselves out of applying. Even if you don’t check every box above, we want to encourage you to introduce yourself. We believe a diversity of perspectives and experiences makes a team stronger — and the stronger our team, the closer we are to delivering toilets and clean water for all.

Apply now >

This job listing has been manually reviewed by the Jobicy Trust & Safety Team for compliance with our posting guidelines, including verification of the company's legitimacy, accuracy of job details, clarity of remote work policy, and absence of misleading or fraudulent content.

Role DNA

A quick view of the complexity, pace, ownership and collaboration implied by the job description.

Job Complexity

3/5
EasyHard

Pace & Pressure

4/5
RelaxedFast-paced

Autonomy Level

4/5
GuidedFull ownership

Communication Load

5/5
IndependentCollaborative
AI insightThe role involves many concurrent campaigns, agencies, internal teams, and commercial requests in a new market. Success depends on independently prioritizing work, catching issues early, and translating performance data into action.

Salary analysis

Estimated compensation compared with the broader US market for similar roles.

Estimated job median (per year)Market rate
$70,000
US market range (per year)$60k–$85k
AI insightThe yearly pay period is inferred from the job context; it was not explicitly stated by the employer. No employer salary was disclosed. The yearly cadence is inferred from the full-time Canadian marketing specialist context. Estimated annual compensation is shown in USD for market comparison only.

Core skills

Skills and capabilities most closely associated with this opportunity.

Sample interview questions
How would you keep several marketing campaigns and agency deliverables on track at the same time?

I would build a shared delivery plan with owners, dependencies, deadlines, and status indicators. I would review it regularly, follow up before deadlines become risks, and escalate blockers early with a recommended path forward.

How would you assess whether global campaign content feels appropriate for a Canadian audience?

I would check language, cultural references, seasonality, customer expectations, channel fit, and alignment with the local brand voice. I would document specific improvement suggestions and use local performance feedback to refine future content.

Describe how you would use campaign dashboards to recommend a next step.

I would first identify the key objective and compare results across channels, audiences, and creative variants. I would then isolate notable trends, form a clear hypothesis, and recommend a focused test or optimization with measurable success criteria.

How would you ensure a marketing budget tracker remains accurate?

I would maintain a consistent tracking structure, reconcile planned and actual spending regularly, retain source documentation, and flag variances promptly. I would also define clear ownership and approval steps for new commitments or changes.

How would you manage an inbound B2B bulk order or reorder enquiry?

I would acknowledge the request quickly, capture the relevant order requirements, confirm inventory and commercial details with the appropriate teams, and keep the customer informed through resolution. I would record the enquiry and outcome so recurring opportunities and process issues can be identified.

This analysis is generated from the job description. Salary estimates, role characteristics and sample answers are guidance, not employer-provided facts.
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