I am a Revenue Operations and Sales Operations leader with more than 16 years of experience in SaaS and technology environments. I specialize in aligning Sales, Marketing, and Customer Success operations to create scalable, data-driven revenue growth.
I lead CRM transformation, go-to-market strategy, revenue process optimization, forecasting, pipeline management, and automation initiatives. My work focuses on improving operational visibility, governance, data quality, and seller productivity across complex organizations.
I have managed global and regional programs across LATAM, EMEA, the United States, and APAC. I bring strong experience in localization, change management, sales enablement, stakeholder management, and cross-functional project delivery.
I have led teams ranging from small RevOps groups to larger commercial operations organizations, while partnering with executive leadership on strategic planning and performance improvement. I am experienced in designing territory models, assignment logic, reporting frameworks, and scalable operating processes.
I work extensively with Salesforce, HubSpot, Zoho CRM, Marketo, Asana, Clay, and AI-driven governance workflows. I combine operational strategy with hands-on systems expertise to build reliable revenue infrastructure.