Revenue Operations & Automation Leader | GTM Engineer | CRM Architect

Served as the primary technical and RevOps liaison for CMOs and key stakeholders across more than 30 B2B SaaS engagements, translating go-to-market strategy into CRM systems, automations, and reporting.

Architected and automated CRM environments, including data models, lifecycle stages, lead scoring, enrichment, REST API integrations, and webhook-based connections to outbound and prospecting tools. Built executive KPI dashboards and pipeline reporting for leadership decision-making.

Led development of internal list-building, qualification, reporting, and ABM intelligence tools. These tools reduced execution time by more than 80% and automated company qualification, contact extraction, AI enrichment, and TAM analysis.

Created company-wide operational frameworks and playbooks, supported cross-functional delivery, and exceeded client MQL and engagement targets by approximately 25–35%.

Designed and implemented B2B marketing automation across the funnel, improving lead acquisition workflows and operational efficiency.

Architected and administered complex CRM environments with an emphasis on data integrity, executive KPI dashboards, and strategic reporting. Automated manual operational processes, saving approximately 10–15 hours per week per account.

Ran data-driven ABM campaigns for high-value enterprise accounts and aligned marketing and sales teams around shared pipeline metrics. Built multichannel outreach and lead-generation engines using email, LinkedIn Sales Navigator, and Mailchimp, supported by KPI tracking and funnel audits.

Architected and built an end-to-end EdTech platform, including a public website, LMS, and administrative portal.

Developed the solution using React and a custom PHP/MySQL REST API, taking the product from market research through production deployment.

Automated enrollments, content delivery, and operational analytics through a custom administrative dashboard and third-party API integrations.

Built the complete web platform for a marketing consultancy, including a bilingual public website, custom administrative portal for leads and content, headless CMS, and deployment.

Engineered a centralized operations layer that connected CRM and project-management tools through API-based workflows.

Supported B2B lead generation, CRM management, and data analysis across markets in Spain, Argentina, and Venezuela.

Introduced early automation practices to streamline commercial operations and improve sales and marketing workflows.

Bachelor of Science in Computer Engineering, expected to be completed in 2029.

Bachelor of Science completed in 2017.