Content Marketing Specialist

• Website copywriting: ad hoc website page copywriting with new messaging including glossary pages.
• Landing page copywriting: updated existing landing pages including H1, and H2 headings, meta descriptions, SEO keywords, and more.
• Blog copywriting: refreshed existing content to aid Search Engine rankings including SEO-driven keywords and updated data.
• Took messaging and created new events, video scripts, and ad copy as needed.
• Content maintenance including content library uploads and organizing persona-based content based on the buyer’s journey.

• Applied strong writing, editing, and proofreading abilities to each assignment to produce the best possible content.
• Delivered high-quality, insightful, informative, and entertaining written content while meeting tight deadlines.
• Performed in-depth research into topics to write clear and accurate copy.
• Worked with a team of writers and content marketing strategists to create copy to promote clients' SEO, sales, and thought-leadership goals.