Alyssa McHale
Alyssa McHale

Marketing Coordinator

Actively looking · Member since 13 Sep 2023
Message
Location
United States
Desired salary
from 35 USD/hourly
Work preference
Full Time
Experience level
Not set

About

Professional summary

As a Marketing Coordinator at Anika Therapeutics, I support digital and hands-on marketing efforts to enhance the company's products and brand awareness. I create and develop website and social media campaigns, app content, surgical video editing, and email campaigns to drive surgeons to events and showcases. I also manage purchase orders and payments, material requests, and shipment requests, as well as supervise and train employees in shipping and receiving material, MasterControl, Anika App, and SurveyMonkey.

I have a Master of Arts in Special Education and Teaching from Roger Williams University, where I learned lifelong skills such as time management, leadership, patience, independence, and differentiation. I leveraged these skills in my previous roles as a Special Education Teacher and an Academic Tutor, where I developed and delivered 300+ differentiated curriculum presentations, worked with team members to plan and create new learning materials, and led 20+ data-driven research and development meetings with stakeholders. I am passionate about utilizing data and technology to boost marketing engagement and enhance company products, and I have demonstrated expertise in HubSpot Marketing Hub, social media, email campaigning, and data management. I am a flexible and energetic individual who values collaboration, multitasking, organization, and working under pressure.

Skills

9 capabilities

Experience

Career history

Marketing Coordinator Anika Theraputics

Manage the support / review process for materials
Support Digital Marketing efforts, including:
Campaign creation and development via HubSpot and SurveyMonkey
Manage Anika’s app content and users
Website and social media campaign support
Surgical video editing
Manage distributor, internal and customer requests of literature and Marketing materials through daily shipment requests
Support planning, coordination and execution of Marketing and Sales Events (i.e., sales meetings, trade shows, conferences)
Enter, track and manage Purchase Orders in SAP Software Solutions
Submit updated documents for approval in MasterControl
Management of companywide branded merchandise
Supervision and training of new employees in shipping, receiving materials and MasterControl

Special Education Teacher The Gifford School

● Developed & delivered 300+ small & large group differentiated curriculum presentations to create immersive learning experiences to introduce new & improved project management opportunities for student success
● Worked with team members, as part of a Professional Learning Community, to plan, create and deliver new differentiated learning and development material, analyze the effectiveness of these materials
● Led 20+ data-driven research and development opportunity meetings with internal and external stakeholders to discuss effective solutions for students
● Reviewed and provided feedback on material created by other team members and received personal feedback from team members to align with and improve students learning needs/successes
● Extensive experience working with students with diverse behavioral and educational skill levels, requiring constant flexibility while delivering educational content and social/emotional skill development
● Supervised and mentored 5+ teaching assistants through the credential process

Education

Learning history

Roger Williams University

Masters Degree

Master of Arts in Special Education

Roger Williams University

Bachelor of Arts

Bachelor of Arts in Elementary Education

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