I am a brand strategist and editorial leader with a decade of experience developing communications campaigns, managing media presence, and producing content for respected cultural organizations. I am skilled at building community, crafting press materials, and executing multi-channel marketing strategies across print and digital platforms. My international experience spans Chicago, New York, and Madrid, allowing me to adapt and thrive in diverse cultural environments. I am bilingual in English and Spanish, which enhances my ability to foster cross-cultural communication and create multilingual content.
Throughout my career, I have demonstrated expertise in content and editorial copywriting, long-form editing, press release writing, and brand voice development. I am proficient in digital marketing and analytics, including campaign strategy, email marketing, social media management, SEO/SEM, and Google Analytics. Additionally, I have strong design and production skills using Adobe InDesign, Photoshop, Illustrator, Premiere, Acrobat, and WordPress with CSS and plugin integration.
My communications and PR capabilities include media relations, event programming, stakeholder communications, grant writing, and international distribution. I have successfully led editorial teams of over 50 contributors, managing projects and collaborating cross-functionally to achieve organizational goals. Currently, I serve as an English Teaching Assistant and Cultural Ambassador in Madrid, where I develop specialized curricula and foster bilingual communication.
Previously, I managed brand communications and social media strategy for an independent arts publisher in New York, curated editorial inventory, and produced public programming to strengthen community relationships. As Managing Editor and Programming Associate at EXPO CHICAGO, I led editorial communications for an international team, spearheaded marketing campaigns, coordinated symposium logistics, and directed a website redesign.
My earlier experience includes organizing public event series at MoMA PS1 and contributing as a copywriter and editor for art publishing projects. I am passionate about public programming and volunteer work, having organized and participated in various art and literary events. I am committed to leveraging my skills and experience to contribute meaningfully to communications and editorial initiatives.
Develop and deliver specialized curriculum for primary students, designing culturally responsive learning activities tailored to diverse learning styles. Administer oral assessments and evaluate student performance in alignment with Madrid public school and CEFR standards. Foster cross-cultural communication as a bilingual English/Spanish ambassador.
Directed brand communications and social media strategy, growing online presence and community engagement for an independent arts publisher. Curated editorial inventory and commissioned, edited, designed, and produced materials for Topos Press. Produced and coordinated a robust public programming calendar — author talks, workshops, film screenings, and off-site events — strengthening community relationships and media visibility.
Served as Managing Editor of THE SEEN, EXPO CHICAGO's publication, leading all editorial communications for an international team of 50+ writers and ensuring consistent brand voice across online and print platforms. Spearheaded integrated marketing campaigns across print and digital, including website copy, social media, press releases, and event scripts. Coordinated all logistics for EXPO's four-day public symposium, curated discussion topics, drafted speaker agreements, and managed travel and lodging for participants. Developed and executed promotional campaigns, managed print production and global distribution, facilitated copyright clearances, and directed a full website redesign overseeing UX, content architecture, and brand refresh.
Organized a summer public event series including author discussions, curated panels, children's readings, and performances for a leading contemporary art institution. Co-authored copy for Recto/Verso, published by Hauser & Wirth, and assembled programming for Printed Matter's New York Art Book Fair.
Honors Bachelor of Arts in Visual and Critical Studies
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