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English - Advanced Spanish - Intermediate Portuguese - Native or Bilingual

About Me

I have built my career creating and developing data-driven solutions. Throughout my professional journey, I have consistently used information from multiple sources to perform analyses and improve customer experience.

I have held leadership roles and also owned a company in the market research sector. My focus has always been helping clients make better business decisions using internal data and market research insights.

I have extensive experience working with many of the leading companies in Brazil, presenting qualitative and quantitative research solutions related to communication, customer experience, employee engagement, attitude, and consumer usage.

I have worked in strategic roles involving product development, insights, client management, and project leadership. I am comfortable operating in environments that require business understanding, analytical thinking, and relationship management.

My background also includes consulting for sectors such as food service, retail, finance, political consulting, and public administration. I have specialized in evaluating market potential for new store openings and supporting business strategy with research-based recommendations.

I am a professional with strong experience in market research, business consulting, and strategic marketing, and I value using data to guide decisions and create measurable impact.

Skills

Project ManagementCommunicationData AnalysisMicrosoft OfficeLeadershipStrategic PlanningMarket ResearchCustomer ExperiencePHPMarketing StrategyClient ManagementBusiness IntelligenceInternetEmployee EngagementQualitative ResearchQuantitative ResearchBusiness ConsultingSPSSconsumer behavior

Tech Stack & Tools

Development

Languages & Frameworks

Experience

Diretor de Marketing @ Customer Satisfaction Consultaria Empresarial
Jan 2018 - Present

Responsible for product development, insights, strategic project management, innovative leadership, client management, and business development through new research tools and value-added analyses.

Diretor Proprietário @ Technikós Pesquisas de Mercado
May 1998 - Dec 2017

Owned and led a market research consultancy, helping companies define business strategies based on consumer behavior, serving leading clients in food service, retail, and finance, and specializing in market potential analysis for new store openings.

Diretor de Atendimento @ GALLUP
Mar 1980 - Apr 1998

Managed accounts for leading companies in food service, retail, and finance, with specialization in market potential evaluation for new store openings and consulting in political and public administration projects.

Codificador @ INESE
Jan 1977 - Feb 1980

Worked as a coder in a market research consultancy.

Education

Universidade de Guarulhos – UnG
Dec 1991

Graduado, Administração de Empresas

Bachelor's degree in Business Administration.

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