I am a communications graduate and digital marketing specialist with more than 3 years of experience in copywriting, content editing, and content management, with a strong focus on the higher education sector.
I specialize in creating engaging, user-centric narratives that balance creativity with clear, conversion-oriented structure. My work often involves simplifying complex academic topics into content that is easy to understand, useful, and persuasive.
I have solid experience in SEO-focused writing, including search intent, E-E-A-T, semantic SEO, and information gain. I also adapt content across multiple channels such as websites, social media, and video scripts to keep messaging consistent and effective.
In addition to writing, I have contributed to multimedia production by filming and editing videos for YouTube and Instagram Reels. I also have experience building landing pages and simple websites using Google Sites.
I am highly detail-oriented, with strong grammar and spelling skills, and I work well in fast-paced environments with tight deadlines. I value quality, clarity, and collaboration in every project I take on.
I am open to opportunities where I can continue growing in content strategy, SEO, and digital communication, especially in roles that combine writing, brand storytelling, and audience engagement.