I am a senior strategist with more than 15 years of experience leading branding, content, social media, and digital marketing initiatives across LatAm, the U.S., and Spain.

I specialize in building brand visibility and authority through the integration of branding, organic content, Social SEO, and generative AI optimization. My work combines strong storytelling, editorial direction, and strategic planning to create consistent digital presence across websites and social platforms.

I have led rebranding projects, managed bilingual content, and supported paid media efforts in Google Ads, LinkedIn Ads, Meta Ads, and other digital channels as a complement to organic growth strategies.

My background includes coordinating marketing teams, managing institutional communication, and developing brand manuals, editorial guidelines, and content systems for companies in hospitality, retail, and digital services.

I also bring experience in project coordination, team leadership, and cross-functional collaboration, with a focus on measurable results, brand consistency, and audience engagement.

I am open to opportunities where I can contribute strategic thinking, content leadership, and digital growth expertise to brands that want to strengthen their market position and scale their communication efforts.