I am a marketing leader with 10 years of total marketing experience, including four years in executive marketing roles. I specialize in brand promotion, marketing growth management, budgeting, and building effective marketing processes for B2C and B2B businesses.
I have led marketing departments and cross-functional teams, including managing a four-person team at a premium real estate agency. I am experienced in hiring and coordinating contractors, setting clear briefs for creative and technical teams, and improving team performance through structured workflows.
I manage end-to-end advertising campaigns across digital and offline channels. My background includes media planning, contextual and targeted advertising, SEO, SERM, SMM coordination, content marketing, brand communications, BTL events, and campaign performance analysis.
I have managed substantial marketing budgets of up to $300,000 per month and focus on improving sales-funnel efficiency through analytics, process optimization, and testing new tools and services. I also have experience working with automotive importers and ensuring compliance with dealer marketing requirements.
I combine an analytical mindset with creativity and practical problem-solving. I am comfortable with market and competitor research, building marketing strategies, developing visual communication, producing advertising content, and supporting websites and CRM processes.
I am a collaborative, conflict-aware leader who values employee development, accountability, and measurable results. I learn quickly and can adapt marketing approaches to complex business challenges and changing market conditions.