I am a detail-oriented aspiring Email Marketing Specialist and Social Media Manager with a strong foundation in customer service, project management, data analysis, and digital communication. I am passionate about using digital tools and audience insights to create engaging campaigns that drive customer engagement, brand visibility, and long-term retention.
I have practical experience designing and executing test email campaigns using MailerLite. My work includes audience segmentation, personalization, A/B testing, subject line optimization, and creating effective welcome sequences to improve open rates and overall campaign performance.
In addition to email marketing, I manage and create content for social media platforms, focusing on building consistent brand presence, increasing engagement, and connecting with target audiences. I develop content strategies, plan posting schedules, and analyze performance metrics to continuously improve reach and interaction.
My professional background in hospitality supervision and operations management has strengthened my ability to communicate clearly, organize workflows, respond empathetically to customer needs, and maintain strong client relationships. I bring these customer-focused skills into both marketing communications and social media management.
I also developed a functional WhatsApp chatbot for a logistics company, improving the handling of client inquiries and demonstrating my interest in automation and customer communication. This project enhanced my adaptability with digital platforms and strengthened my problem-solving abilities.
Through ongoing music review content creation on TikTok and Instagram, I continue to refine my ability to create audience-focused content, grow online communities, and understand digital trends. I am eager to contribute my combined skills in email marketing and social media management to a forward-thinking digital marketing team while continuing to develop data-driven, high-performing campaigns.