Senior Product Designer

I lead design strategy for multiple product launches, helping clients improve market positioning, product adoption, and product-market fit. I conduct market and user research to inform roadmaps and product decisions.

I coordinate cross-functional teams to accelerate MVP delivery and align product, business, and technical requirements. I also facilitate stakeholder workshops, provide strategic design consulting, and build long-term client partnerships.

I created and developed a scalable design system for Varbase, Vardot's open-source web development framework. The system used Atomic Design principles to establish reusable components, layouts, and patterns.

I centralized design assets and reusable UI elements to improve consistency and reduce repetitive work. I collaborated with developers to ensure the system was practical, scalable, and aligned with the component architecture.

I designed enterprise SaaS experiences for AI-driven price prediction and optimization products serving global clients. I led the implementation of a scalable design system with more than 800 reusable components.

I oversaw two complex product streams, balancing user experience, business priorities, and technical feasibility. I accelerated prototyping and concept validation through AI-assisted design processes and worked closely with product managers, engineers, and stakeholders.

I led end-to-end UX design for an AI-powered enterprise price optimization platform, improving workflow efficiency and reducing decision-making friction. I owned UX strategy across two parallel enterprise product streams.

I built and scaled a company-wide design system with more than 900 components, improving handoff and UI consistency. I also introduced structured UX documentation and scalable design processes to support faster feature delivery.

I designed guest and host experiences for a property rental management platform, improving journeys from booking through stay management. I translated complex rental workflows into intuitive interfaces, wireframes, prototypes, and high-fidelity designs.

I conducted user research and usability testing to identify friction in booking, communication, and property-related experiences. I partnered with product managers, engineers, and business stakeholders to deliver scalable solutions.

I designed internal management experiences for property owners and operators, supporting property, reservation, task, and day-to-day operational management. I simplified complex workflows through user flows, wireframes, prototypes, and high-fidelity UI designs.

I conducted research and usability testing with business users to identify operational pain points. I collaborated with product managers and engineers to create scalable solutions aligned with business goals.

I led end-to-end design for the Partners platform, improving workflow efficiency and partner task completion. I conducted user research and stakeholder interviews to identify usability issues and prioritize product improvements.

I redesigned core UX flows, used iterative prototyping and usability testing to validate concepts, and collaborated with product managers and engineers to reduce rework. I also established and maintained consistent design-system patterns.

I led user research for HR platform onboarding and core workflows, identifying friction points that informed product improvements. I conducted usability testing and interviews with partners and internal users.

I translated research findings into clearer user journeys and actionable recommendations. My work helped identify onboarding drop-off points and improve task completion.

I delivered UX/UI solutions for web and mobile products across diverse industries for international clients. I managed multiple concurrent freelance projects while maintaining design quality and delivery timelines.

I created intuitive, visually compelling interfaces focused on usability and customer engagement. I built long-term client relationships through reliable execution, communication, and strategic thinking.

I designed user-centered product interfaces that aligned business objectives with user needs. I translated product requirements into clear and functional interface solutions.

I created wireframes and prototypes to visualize interaction flows and validate design decisions. My work focused on making product experiences usable, understandable, and effective.

I applied industrial design expertise to packaging projects for renowned brands. I developed packaging concepts that balanced brand identity, aesthetics, functionality, and production requirements.

I worked within established brand guidelines to translate design concepts into production-ready packaging solutions. This role strengthened my product-development, visual-design, and branding foundation.

Bachelor's degree in Industrial and Product Design.