Senior Product Manager

Managed updates, improvements, and new features for five core financial products: private-label cards, credit cards, loans, insurance, and open finance. Aligned business objectives with engineering delivery and participated in a major card-processing migration and new credit card product initiative.

Led product discovery and Agile delivery, including user stories, acceptance criteria, backlog refinement, testing, and release plans. Served as the primary connection among business, engineering, operations, fraud, compliance, CRM, marketing, IT vendors, and leadership while monitoring sales, delivery, financial, and churn metrics and resolving operational risks during major sales campaigns.

Executed go-to-market strategy and operational readiness for more than 10 financial product launches, from initial design through nationwide rollout. Led the Instant Card initiative, enabling approval, unlocking, and immediate customer use during the first store visit.

Led the 100% Digital Statements project, migrating 20% of physical statements to digital channels and generating approximately USD 95,000 in monthly operational savings. Developed the Sustainable Card initiative, scaling it from 20% of issuance to a planned 100% by 2026, and coordinated UAT, releases, and vendor launch activities.

Managed relationships and service-level agreements with five major national vendors responsible for credit card processing, card production, and delivery.

Led process and logistics optimization initiatives that produced approximately USD 1 million in monthly savings across projects. Monitored billing cycles, card issuance, returned-card operations, and operational KPIs to maintain service quality and customer satisfaction.

Connected technical development teams and leadership to align priorities, communicate delivery status, and plan technology updates.

Managed IT vendor governance and analyzed operational data for backup and storage environments to support system availability and service continuity.

Managed credit card operations, boleto processing, customer communications, and billing activities in an international banking environment.

Collaborated with teams in the United States, United Kingdom, Mexico, Chile, Argentina, and India, creating and leading a monthly best-practices group. Supported the operational transition and consolidation of HSBC into Banco Bradesco, including process transfers and vendor integration.

Emphasis on People Management, Leadership, and Strategy.

Focus on Management, Strategy, and Business.