Anisa Fitri Maulida Hermawan

Copywriter and Content Writer

Open to offers · Member since 23 Sep 2026

Message

Location: Bandung, Indonesia

Desired salary: Confidential

Work preference: Remote Only / Full Time, Freelance

Experience level: Mid

About

Professional summary

I am a copywriter and content writer with over three years of experience creating persuasive, audience-focused content for digital platforms. I specialize in turning campaign briefs, search trends, and audience insights into clear, engaging copy.

I have created and edited more than 500 pieces of content across career development, education, gaming, lifestyle, public information, and marketing. My work has reached over 100,000 unique monthly visitors and generated strong audience engagement.

I am experienced in copywriting, SEO writing, editorial writing, journalistic writing, video scriptwriting, and content management. I enjoy researching topics, identifying content gaps, and developing ideas that align with brand voice and content goals.

I work collaboratively with marketing teams, designers, editors, SEO specialists, instructional designers, and production teams to maintain quality, visual consistency, and brand alignment. I am comfortable working under deadlines while managing multiple content deliverables.

I use SEO and research tools such as SEMrush, Ahrefs, Answer The Public, Google Docs, Google Sheets, and AI writing tools to support content development. I am focused on producing useful, well-structured content that improves visibility, engagement, and audience trust.

Notice period: 2 week

Skills

16 capabilities

Experience

Career history

Copywriter Jobstreet by SEEK

Oct 2023 – Jun 2026

- Wrote, proofread, and edited over 500 discussion threads and marketing copy pieces focused on career development, CV improvement, and salary negotiation. Content reached more than 100,000 unique monthly visitors.

- Monitored and updated community-platform content, analyzed performance and content gaps, and generated ideas based on audience behavior and trends.

- Collaborated with marketing and design teams to maintain visual and brand consistency, helping drive an average of 100+ comments per post.

Freelance SEO Content Writer Digitalic

Apr 2023 – Dec 2023

- Wrote and edited SEO-optimized articles for multiple clients, including SMA Dwiwarna and Lalamove, producing up to five articles per day using keyword strategies.

- Applied SEO guidelines while aligning articles with client brand tone, target audiences, and content goals to support web traffic and search visibility.

Contributor Writer IDN Times & Froyonion

Mar 2023 – Dec 2023

- Wrote and edited editorial articles covering gaming and lifestyle topics for IDN Times and Froyonion.

- Produced a Froyonion article that became its most-read tips post, while two IDN Times articles each reached more than 200 readers within one month.

Script Writer Binar Academy

May 2022 – Oct 2022

- Wrote and proofread seven video scripts and nine reading materials covering Career Roadmap, UI/UX Design, and Quality Assurance topics.

- Collaborated with instructional designers and production teams to ensure educational content was accurate, clear, visually consistent, and aligned with brand guidelines.

SEO Content Writer Intern Harisenin.com

Apr 2022 – May 2022

- Collaborated with the Head of SEO Content Writer Division to write and publish five SEO articles per week across platforms including Medium.

- Used keyword research and SEO best practices to support backlink performance, delivering 23 articles in two months and reaching more than 2,000 readers.

Content Writer Intern Good News From Indonesia

Nov 2021 – Feb 2022

- Wrote, proofread, and published more than 90 articles across diverse topics within three months. Contributed as the first content writer for the launch of GNFI's Goodside channel.

- Worked with the Community Manager and Head of Content on weekly editorial plans and developed content-format ideas based on audience interests.

Travel Journalistic Intern Detikcom

Feb 2021 – Apr 2021

- Wrote and published more than 30 travel news articles in two months for a major Indonesian digital news portal.

- Worked under tight daily deadlines and partnered with the SEO team to conduct keyword research and optimize articles around search trends and audience discovery behavior.

Content Writer Intern Dinas Pendidikan Provinsi Jawa Barat

Oct 2020 – Nov 2020

- Wrote daily education and public-information content for digital channels, using clear and audience-focused storytelling.

- Collaborated with editors and graphic designers to maintain visual consistency and brand alignment, contributing to Instagram growth of more than 200 followers in one month.