Jesus Flores
Jesus Flores

Director of Commercial Expansion, Brand Architecture and Positioning

Open to offers · Member since 15 Oct 2026
Location
Cancún, Mexico
Desired salary
Unspecified
Work preference
Remote Only / Full Time, Contract
Experience level
Senior

About

Professional summary

I am an international business professional and commercial expansion director with more than eight years of experience opening markets, building brands, and closing high-ticket deals across Latin America, the United States, and China.

I lead end-to-end market-entry initiatives, from commercial strategy and brand positioning to sales-channel design, institutional relationships, and acquisition of first clients. My work spans more than 12 countries and combines strategic planning with hands-on execution.

I specialize in high-ticket sales, cross-cultural negotiation, brand architecture, growth strategy, CRM funnels, and scalable commercial systems. I have closed more than USD 3M in sales across Latin America and the US and have delivered measurable commercial turnarounds in real estate, hospitality, technology, and digital products.

As International Commercial Expansion Director at Viralcore Global, I coordinate multidisciplinary teams across brand, growth, AI production, software, sales, and communities. I manage KPI-driven operations and partnerships that support international expansion and scalable growth.

I also bring experience advising government officials and political leaders on public image, voter analysis, and outreach. I maintain institutional and government relationships in Latin America and am recognized for combining commercial leadership with strategic communications and international business development.

Skills

22 capabilities

Experience

Career history

International Commercial Expansion Director Viralcore Global L.L.C.

Lead international market-entry strategy and execution for companies, artists, and institutional stakeholders. Direct commercial expansion, brand architecture, positioning, sales channels, institutional relationships, and first-client acquisition across Latin America, the United States, and China.

Coordinate divisions covering international expansion, commercial systems, brand architecture, growth, audiovisual and AI production, real estate acceleration, and custom software. Lead a network of more than 30 internal and partner professionals with KPI-based responsibilities.

Senior Sales Closer, Trainer and Marketing Consultant TripleTen

Close technology education program sales for Latin American and US markets, generating more than USD 58,000 in monthly sales. Recognized as Best Senior Closer LATAM.

Develop sales content, train sales advisors, and represent the brand at Talent Land Mexico. Support marketing and commercial enablement initiatives for regional growth.

Closer and Marketing Advisor Grupo Xcaret

Worked as a sales closer and marketing advisor for a major hospitality and tourism organization in Quintana Roo, Mexico.

Supported commercial conversion and marketing initiatives through customer-facing sales expertise and strategic advisory.

Senior Sales Executive Hertz

Managed senior-level sales activities for Hertz in Cancún, Mexico, focusing on commercial performance and customer conversion.

Ranked as the number two Hertz salesperson in Mexico by sales volume.

Closer and Sales Trainer Hacienda Tres Ríos

Worked as a sales closer and trainer in the Riviera Maya hospitality market.

Trained sales personnel and supported commercial processes designed to improve closing performance and team effectiveness.

Education

Learning history

Universidad Anáhuac Cancún

Professional Degree, International Business

International Business professional education.

Harvard Online

Course, Entrepreneurship in Emerging Markets

Completed studies in entrepreneurship in emerging markets.

Santander Universia

Diploma, Business Skills

Diploma in business skills.

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